Mahmoud Gabr Email & Phone Number

New York City Metropolitan Area

Clients: Gilead, ComparionMentorship and Training:◆ Trained junior team members in billing, trafficking, compiling screenshot decks, and utilizing platformssuch as Media Ocean (Prisma), DoubleVerify, and Campaign Manager 360 (DCM).Reporting and Analysis:◆ Preparing and delivering detailed weekly status reports to internal and external creative agencies and programmatic, and project management teams.◆ Collaborating with performance teams to gather and analyze Crossix and IPSOS data for comprehensive reporting.◆ Utilizing DCM to demonstrate campaign performance across partners and their assigned creatives.◆ Generating pivot tables to track partner spend and ad serving fees on a monthly basis.Campaign Management:◆ Managing digital media campaigns focused on display ads, audio, and video buys.◆ Assisting with both endemic and lifestyle partners, as well as managing programmatic advertising.◆ Overseeing the entire campaign lifecycle from planning to execution, ensuring timely delivery andperformance optimization.Media Planning:◆ Developing and distributing RFPs to partners, ensuring follow-up with comprehensive media plans for year-round campaigns.◆ Maintaining strong relationships with media partners, serving as their main point of contact.◆ Conduct thorough media research and analysis to identify the most effective channels and strategies forclient campaigns.

New York, United States

Client: SanofiCampaign Coordination:◆ Leveraged Prisma to generate insertion orders and manage campaign budgets across partners.◆ Trafficked creatives to ensure they launched on aligned flight dates, maintaining campaign schedulesand deadlines.Partnership Relations and Management:◆ Compiled comprehensive decks for internal use by requesting and organizing partner screenshots based on live creatives.◆ Reconciled invoices once aligned with partners to track monthly billing based off their performance.◆ Participated in working with media partners of both healthcare professional (HCP) anddirect-to-consumer (DTC) within the pharmaceutical client, Sanofi.◆ Collaborated with partners to develop and execute strategic media plans, ensuring alignment with clientobjectives.

Buffalo/Niagara, New York Area

◆ Translated regent exams and parent-teacher conferences from English to Arabic◆ Worked with another translator to ensure accuracy for up to 15-17 students

Buffalo/Niagara, New York Area

◆ Contributed to the development of marketing strategies and content delivery to consumers.◆ Compiled activity reports and collaborated with team members to update ongoing campaigns.◆ Managed community engagement for clients on Instagram and Facebook platforms.

Buffalo/Niagara, New York Area

Handled three part-time jobs, two internships, and completed a Bachelor's degree all in one semester◆ Collaborated alongside a second UTA to provide academic support and guidance to 159 undergraduate students.◆ Administered exams and conducted review sessions to facilitate student preparation and success.◆ Collaborated with the professor weekly to strategize and plan academic activities and tasks.

Buffalo/Niagara, New York Area

◆ Promoted to supervisor and ensured the health and safety of up to 138 people on the pool deck each shift◆ Participated in monthly emergency drills, and completed tests for swim endurance, CPR, and First Aid

Buffalo/Niagara, New York Area

◆ Ensured the safety of 33 residents and organized enrichment programs within a $250 semester budget.◆ Executed biweekly on-call duties for a 500-person dormitory and assisted in the recruitment process for new Resident Advisors.◆ Provided residents with referrals for campus services such as counseling, health, and recreation

Buffalo/Niagara, New York Area

◆ Entered business leads into Salesforce for follow-up by senior marketing specialists.◆ Participated in key account and digital marketing strategy meetings.◆ Formulated compelling business justifications to secure marketing agreements with new clients for Audacy.◆ Supported cold-calling efforts and engaged in external client meetings alongside account executives.

Buffalo/Niagara, New York Area

◆ Contributed to the development and implementation of marketing strategies for a major radio station.◆ Assisted in production and on-air programming and authored online blog content for the radio station's website.◆ Edited and uploaded on-air content, ensuring compliance with station policies and adherence to assigned play schedules.

Master Of Arts - Ma, Corporate Communications

Bachelor Of Arts - Ba, Communication, General