Mark Salinas Email & Phone Number

Las Vegas, Nevada, United States

• Formulate revenue strategy and ensure achievement of revenue goals, focusing on market expansion in new geographies and expanding current territories.• Direct, train, and evaluate the performance of regional Account Executives to optimize sales effectiveness.• Oversee short and long-term strategic sales and marketing planning in coordination with Senior Management and the CEO.• Research and analyze market trends, customer needs, and competitive conditions to design effective sales strategies that capitalize on opportunities.• Develop and manage the sales and marketing budget to ensure cost-effective and efficient marketing activities.• Foster and leverage alliances and customer relationships to drive business development opportunities, while also actively seeking new market opportunities.• Direct and mentor a team of eight sales executives in the US, providing guidance, training, and support to ensure they meet or exceed sales targets and deliver exceptional customer service.

Las Vegas, Nevada, United States

• Lead and oversee all aspects of project management for the CounterCulture Awards, ensuring the successful execution of initiatives aligned with the organization's mission and values.• Develop and implement comprehensive project plans, timelines, and budgets, adhering to strict deadlines and financial constraints.• Coordinate cross-functional teams and stakeholders to drive collaboration and alignment throughout project lifecycles, fostering a cohesive and efficient working environment.• Monitor project progress and performance, identifying and addressing potential risks, issues, and dependencies to mitigate any obstacles to success.• Utilize project management tools and methodologies to optimize workflow, streamline processes, and enhance overall project efficiency.• Conduct post-project evaluations to assess outcomes, gather feedback, and identify opportunities for improvement, ensuring continuous enhancement of project management practices.

Las Vegas, Nevada, United States

• Hired as Sales Manager, and was promoted to National Sales Director after 1 year of apprenticeship from my predecessor in August 2018. • Lead the overall planning, organization, and implementation of operational activities for Skill Based Games, ensuring alignment with strategic objectives and business goals.• Develop and execute revenue generation strategies to meet or exceed financial targets, with a focus on market expansion and diversification.• Provide leadership and direction to departmental managers and staff, fostering a high-performance culture and ensuring optimal team collaboration and productivity.• Collaborate with senior management to develop and implement short and long-term strategic plans, regularly monitoring and updating plans to adapt to changing market conditions.• Conduct thorough research and analysis of market trends, customer preferences, and competitive landscape to inform business strategies and decision-making.• Oversee budgetary planning and management, ensuring efficient allocation of resources and adherence to financial targets and constraints. • Direct and mentor a team of five sales executives in the US, providing guidance, training, and support to ensure they meet or exceed sales targets and deliver exceptional customer service.

Las Vegas, Nevada, United States

• Designed and implemented end-to-end compliance solutions for cannabis packaging, ensuring adherence to local, state, and federal regulations and streamlining processes for clients.• Conducted thorough regulatory assessments for clients, identifying potential compliance risks and providing actionable recommendations to mitigate those risks, resulting in improved compliance and risk management.• Collaborated with clients to understand their unique needs and developed customized packaging solutions that met compliance requirements while addressing specific industry challenges.• Maintained up-to-date knowledge of changes in cannabis packaging regulations, proactively adapting solutions to meet evolving compliance standards and ensuring clients' products remained in full regulatory compliance.• Developed and conducted training programs for clients and internal teams on cannabis packaging compliance, empowering stakeholders to navigate complex regulations and fostering a culture of compliance within the organization.