Melissa Wright Email & Phone Number

Fort Wayne, In, Us

Fort Wayne, Indiana, United States

Fort Wayne, Indiana

Fort Wayne, Indiana

Managed the development of internal and external sales tools including literature, films, e-learning modules & mobile appsUpheld and enforced visual brand identity in all communication/advertising efforts and office environmentsCoordinated marketing activities to support company campaigns and market segment initiativesExecuted trade shows and supporting pre-, during- and post-show marketing efforts Planned special events including new office grand openings, sales conferences and customer eventsCreated content and executed multi-step newsletter campaigns using marketing automation softwareOversaw lead management initiatives in CRM systemEnsured maintenance of internal and external websites Contributed content for social media outlets (Facebook, Twitter and LinkedIn)Developed news content for intranet publishing to keep staff informed of marketing activities and initiativesMember of editorial team for customer-facing magazine (in the groove)

Fort Wayne, Indiana

Entered and distributed sales leads in company's databaseAssisted in organizing company trade shows and meetingsReviewed and edited internal and external literaturePublished general news and success stories on company IntranetAnalyzed and compiled customer survey reportsCreated e-learning modules