• 10 years of visual design & overseas work experience, international perspective;• Builded a creative design team of 11 (including creative design, e-commerce design, packaging design)•Leading the team from 0-1 to complete the high-end jewelry brand Jacob & Co. series watch products from translation to marketing page design, successfully launched in China;• Hand-packaged a product on Amazon's main image, and it became a hit as soon as it went online, and its sales ranked the top three among similar products on Amazon;•Responsible for designing the advertisements for the Hong Kong TAXI car stickers for Jordan Chan's STOP ANGRY concert;• Participated in the design of the Volkswagen Beetle promotion project which won the 5th Golden Investment Award in 2012;•从0-1完成高端珠宝品牌Jacob & Co. 系列限量版腕表产品营销页面设计, 成功在多国上线•全方位帮助跨境电商企业打造爆款产品,并迅速在Amazon同类产品中销量前三•策划无线图传COSMOC1新品营销视觉,从拍摄基调,视觉包装,广告投放等多种语言跨平台传播•从0-1为印尼BToB全球智能化供应链服务平台Polibeli撰写设计品牌视觉识别手册•前凤凰网,行云集团视觉团队负责人;•曾负责设计陈小春STOP ANGRY演唱会香港TAXI车贴外宣广告;•参与设计的大众甲壳虫推广项目曾获得2012年第五届金投赏奖;
自雇
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Freelance Graphic Designer自雇 Jun 2023 - Present
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Creative Design ManagerXingyun Group Mar 2022 - Jun 2023Shenzhen, Guangdong, China1.Responsible for the overall visual work of the brand,lead the team to complete the visual implementation of the project,and control the visual production of social media and e-commerce.2.manage the design team,and responsible for the overall style control and brand upgrade of the brand vision according to the brand's development strategy;1. From 0-1 to build an Indonesian e-commerce platform Polibeli brand guildeline (totally 47 pages)2. Formulate the SOP for the creative design team's demand process, create a creative deisgn brief , and standardize the daily process3. Vision-related planning and implementation of Lanuching plan, a key overseas project -
Senior Visual DesignerQueenco Group 2016 - 2020Cambodia1. Lead the design and launch TWITTER, FB, GOOGLE related operation and promotion materials2. Coordinate the establishment of the company's brand VI system, lead the team to complete the upgrade and optimization of the company's visual system, and form a unified visual specification3. working with digital team to ideate,branding,online /offline material design,packaging design and print design.4. Responsible for the initiation, guidance and execution of creative concepts such as video, photography, and graphic designResults of the work:1.Lead the team from 0-1 to complete the high-end jewelry brand Jacob & Co. series watch products from translation to marketing page design, successfully launched in China;2.Leading the material design of the S1 World Championship in Thailand, the event was broadcast by mainstream media in Bangkok, and broadcast by Henan Satellite TV in China;个人职责描述:1.主导设计投放TWITTER,FB,GOOGLE相关运营推广素材2.创意营销活动专题相关宣传主视觉DEMO,弹窗,banner,loading,全屏,H5等3.负责网站视觉整体表现风格的定位4.负责产品投放素材输出与品牌视觉形象把控5.根据老板的意图及要求,独立完成YOUTUBE视频素材整合,包装剪辑工作
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Ui/ Visual DesignerFeng-Phoenix New Media Limited(Www.Ifeng.Com)Nyse:Feng 2013 - 2015Beijing, ChinaResponsibilities:1. Portal page: a comprehensive revision of the main page of Phoenix Real Estate News 2. News column category: overall packaging design of real estate channel gold medal column categorycolumn category3. UI design: new revision design of real estate channel page, real estate details page, information page, and real estate search page4. Company publicity: Thematic design of the new version of the online campaign, and the design of the company's publicity materials6. Large-scale key thematic design: annual special visual design promotion个人职责描述:1.门户页面:全面改版凤凰房产新闻主页面2.新闻栏目类:房产频道金牌栏目类整体包装设计3.UI类设计: 楼盘频道页,楼盘详情页,资讯页,楼盘搜索页全新改版设计4.公司宣传:新版上线造势专题设计,公司宣传物料设计6.大型重点类专题设计:年度专题视觉设计推广
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Visual DesignerJiubang Digital (3G Portal, The First Portal Of Mobile Internet) 2012 - 2013Beijing, ChinaProject experience: 2012/05 Pre-sale of imported Volkswagen Beetle new car mobile Internet interactive promotionProject description: Received the 5th Golden Investment Award in 2012Main service customers: Lenovo, Li Ning, BMW, mini, Beijing Hyundai, Yili, Samsung, NOKIA, etc.个人职责描述: 1.3G门户网站投放各大品牌广告活动专区demo设计. 2.3G门户手机客户端投放各大品牌广告新品曝光全屏广告,下拉广告,及banner视觉设计项目经验:2012/05 进口大众甲壳虫新车预售移动互联网互动推广项目职责:此项目与策划团队协作完成,我主要负责大众甲壳虫新车预售活动视觉广告整体风格设计项目描述:获得2012第五届金投赏奖主要服务客户:联想,李宁,宝马,mini,北京现代,伊利,三星,NOKIA等
Mia Lee Education Details
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Design And Visual Communications, General
Frequently Asked Questions about Mia Lee
What company does Mia Lee work for?
Mia Lee works for 自雇
What is Mia Lee's role at the current company?
Mia Lee's current role is Creative & Design Director | Brand Design Masters | Cross-border e-commerce entrepreneur | Video Shooter | English<>Chinese Freelance Translator | Worldwide Traveler.
What schools did Mia Lee attend?
Mia Lee attended 北京外国语大学, Xinyang Normal University.
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