As the Chief Marketing and Digital Strategy Officer at Reno Aircraft, I am at the helm of evolving our brand identity and digital presence in the GA market. My responsibilities include establishing a compelling company branding image and style, leading innovative website development for our diverse business units, and managing intellectual property to secure and leverage our creative and technological assets.I direct our social media communications to ensure synchronized and effective engagement across all platforms. Additionally, I oversee the production of captivating video advertisements that resonate with our audience. A key part of my role involves implementing advertising strategies, enhancing our marketing campaigns' effectiveness through data-driven optimization and targeted customer outreach.Taking an aircraft to market is an incredibly rewarding and challenging experience and I’m excited for this journey. I’m a pilot and aviation has been my passion since I was young. Bringing our beautiful aircraft project to life has been a dream in the making.