Michael Arkin Email & Phone Number

A Retired Highly Technical, Business Savvy Marketer with Managerial ExperienceSpecialties: Product Marketing: Tactical and Strategic Planning | Product Management | Market Research and Assessment | Customer Penetration and Relationship Development | Product Roadmap | Market Trend Analysis | Technical Capability Assessment | Competitive Analysis | Request-for-Quote (RFQ) Response | Marketing Requirements Proposal (MRP) | Project Justification | Pricing Strategies Product Knowledge: Semiconductor, Power Conversion, and Power Magnetics | Product Definition and Specification of Analog, Digital, Mixed-Signal, and Power Products (Serial and Parallel Ports, Analog-to-Digital (ADC) and Digital-to-Analog (DAC), PMICs, Oscillators and Crystals, and power semiconductor processes), PCIe Express StandardsPower Electronics Applications: Power Management Integrated Circuits (PMICs) | AC-DC and DC-DC Linear and Switch Mode Power Conversion | Single and Multi-Phase Power Conversion and Distributions Systems | Motors (Synchronous, Stepper, and Voice Coil / Linear) and Motion Control Systems | Hard Disk Drive Architecture and Interface Control | Semiconductor Process Technology and Intellectual Property | Timing ProductsTechnical Skills: System Design | Schematic Capture | PCB Layout | Component Selection | Test and Debug of Analog and Digital Circuits | Digital Signal Processor (DSP) and Microcontroller (μC) Firmware Development and Embedded Systems Design | Test Programming and Methodology Development | Test Fixture and Proof-of-Concept Development System Design, Construction, and Debugging | Programming in BASIC and Assembly Language | Manual FabricationCustomer and Sales Support Skills: Applications Engineering | Datasheets | User Guides | Sales Support and Go-to- Market Product and Applications Presentation Materials | On-Site, Telephone, and E-Mail Technical Support | Customer, Sales, Distribution, and Internal Personnel Technical Product Training | Design and Development of Product Demonstration BoardsMarketing Communications: Website Development and Improvement | Trade Show Messaging | Display Design and Booth Duties | White Papers | Magazine Articles | Public SpeakingPersonnel Management: Direct Reports and Cross-Functional Team Leadership | Post-Acquisition Integration | Production TransferPC and Business Management Skills: Windows, Microsoft Office (Excel, Word, and PowerPoint), VISIO, CAD, SalesForce, Tableau, PowerBI, COGNOS