Marketing Specialist
Raleigh, Nc
• Design of printed collateral for Coastal branches/special events, such as brochures, buckslips, flyers, & posters (using Adobe InDesign, Photoshop, & Illustrator)• Design of digital assets, such as emails, landing pages, ad banners, social media images, & digital flyers (using Adobe Creative Suite)• Filming video footage in-studio & out in the field (interview footage & B-roll), with experience in lighting set-up• Video editing using Adobe Premiere Pro• Creation of animated digital media using Adobe After Effects• Recording & performing of voice-over for videos, telephone messaging, and radio advertisements• Photography in-studio and out in the field, with a solid understanding of lighting/composition & the interactivity of shutter speed, aperture, & ISO• Copywriting for printed materials, digital advertising, emails, and webpages• Audio production using Adobe Audition (mixing voice-over and music)• Using Adobe Acrobat Pro to create interactive PDFs with form fields, check boxes, and calculating functionality• Designing larger signage & vinyl wraps, working with third party vendors for production & installation• Creating Adobe InDesign and Photoshop templates for the Marketing department to streamline the production of emails, landing pages, digital ads, and print items
