Michael Betker

Michael Betker Email and Phone Number

Founder and CEO @ Myth-OS
Milwaukee, WI, US
Michael Betker's Location
Greater Milwaukee, United States
Michael Betker's Contact Details
About Michael Betker

30+ Year Marketing, Advertising, and Public Relations Professional.Specialties: Product Development / Product Marketing Strategic Communication Planning Copywriting Creative/ Design Brand / Channel Management Social Media / Content Strategy Market Research / Trend Analysis Advertising / Promotional Planning  Public Relations / Publicity Event Planning/Experiential Marketing Media Relations / Spokesperson E-Marketing / Web Development Consumer / Trade Education Lead Acquisition / CRM Management Channel / Retail Marketing  VOC Research / Product Development Video Scripting/Production/Editing

Michael Betker's Current Company Details
Myth-OS

Myth-Os

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Founder and CEO
Milwaukee, WI, US
Michael Betker Work Experience Details
  • Myth-Os
    Founder And Ceo
    Myth-Os
    Milwaukee, Wi, Us
  • University Of Wisconsin-Whitewater
    Senior Lecturer
    University Of Wisconsin-Whitewater Apr 2023 - Present
    Whitewater, Wisconsin, United States
    Teaching responsibilities include: Introduction To Creative Enterprise, Ad Copy & Layout, Advanced Advertising Creative, Speech Communication, Conflict Resolution, Media Planning & Buying, Ad & PR Account Management, Advertising Campaigns, Event Planning for Communication Professionals, Electronic Media Copy Writing, and Speech Communication.
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  • University Of Wisconsin-Whitewater
    Faculty Advisor / Whitewater Advertising Association
    University Of Wisconsin-Whitewater Sep 2016 - Present
    WAA is an advertising club/internship program that enables students to gain hands-on advertising experience with real paying clients in a team-based agency setting. Experiences include: Consumer Research, Creative Development, Graphic Design, Copywriting, Account Management, Social Media, Website Development, Event Marketing, Branding, and more.
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  • University Of Wisconsin-Whitewater
    Uw Whitewater Excellence Award For Academic Staff
    University Of Wisconsin-Whitewater Feb 2022 - Present
    UW Whitewater Excellence Award for Instructional Academic Staff Issued by UW-Whitewater College of Arts & Communication.
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  • University Of Wisconsin-Whitewater
    Lecturer 2
    University Of Wisconsin-Whitewater Jan 2020 - Apr 2023
    Whitewater, Wisconsin, United States
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  • University Of Wisconsin - Whitewater
    University Lecturer
    University Of Wisconsin - Whitewater Sep 2016 - Jan 2020
    Teaching responsibilities include Intro To Creative Enterprise, Speech Communication, Conflict Resolution, Media Planning & Buying, Ad & PR Account Management, Advertising Campaigns, Event Planning for Communication Professionals, and Electronic Media Copy Writing.
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  • Killer Insight, Llc
    Founder
    Killer Insight, Llc Dec 2018 - Present
    Hartland, Wi
    At Killer Insight, we use proven research methods to arrive at the singular truth about your brand, category, and target customer and then create killer content that helps build a competitive advantage for your business.
  • Wctc - Waukesha Area Technical College
    Adjunct Instructor
    Wctc - Waukesha Area Technical College May 2015 - Dec 2018
    Waukesha, Wi
  • Rogue Notion, Llc
    The Adventurer
    Rogue Notion, Llc Jan 2013 - Jan 2016
    Greater Chicago Area
    Business Partner and Chief Marketing Officer for a Business Incubator focused on high potential, digital-based businesses.
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  • Generac Power Systems
    Director Of Marketing
    Generac Power Systems 2012 - 2014
    Waukesha
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  • Pentair Water
    Vertical Marketing Manager
    Pentair Water Apr 2010 - Nov 2012
    Growth Champion for Plumbing VerticalMarket Trends & DriversStrategic directionRecognized Expert: Customer-Market-Industry-ProductsNew Product RoadmapPricing StrategyChannel StrategiesMessage / Positioning input to Customer-facing outputDrive End-User Awareness & PreferenceTrack CompetitionSupport Sales ChannelM&A Support
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  • Briggs & Stratton
    Marketing Manager
    Briggs & Stratton Apr 2001 - Mar 2010
    Responsible to the VP of Marketing for the Home Standby Generator Systems, Portable Generators, and Presure Washer product lines. Responsibilities included strategic market planning and execution, public relations, channel & brand management, VOC research, competitive analysis, product development, marketing & promotional plans, cross functional project management, & managing a $10 million budget.
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  • Generac Power Systems
    Employee Relations Manager
    Generac Power Systems 1996 - 2001
    Responsible to the VP of Human Resources. Managed the flexible staffing, marketing plans, personnel policy interpretation, and day-to-day requirements for an 1100 employee facility.
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Michael Betker Skills

Competitive Analysis Marketing Strategy Cross Functional Team Leadership Strategy Brand Management Strategic Planning Product Marketing Market Research Marketing Leadership Management Marketing Management Market Planning Integrated Marketing Product Management Lead Generation Selling Public Relations Marketing Communications B2b Copywriting Pricing Strategy Sales Operations Product Launch Sales Branding Experience Media Relations Business To Business Product Development Trade Shows Pricing Creative Direction Budgeting Spokesperson Channel Partners Budgets Segmentation Account Management Program Management Business Development

Michael Betker Education Details

Frequently Asked Questions about Michael Betker

What company does Michael Betker work for?

Michael Betker works for Myth-Os

What is Michael Betker's role at the current company?

Michael Betker's current role is Founder and CEO.

What is Michael Betker's email address?

Michael Betker's email address is mb****@****ive.com

What is Michael Betker's direct phone number?

Michael Betker's direct phone number is +141434*****

What schools did Michael Betker attend?

Michael Betker attended University Of Wisconsin-Madison, University Of Wisconsin-Whitewater.

What skills is Michael Betker known for?

Michael Betker has skills like Competitive Analysis, Marketing Strategy, Cross Functional Team Leadership, Strategy, Brand Management, Strategic Planning, Product Marketing, Market Research, Marketing, Leadership, Management, Marketing Management.

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