Michael Brennan Email and Phone Number
“The secret of success is to do the common things uncommonly well.” – John D. RockefellerAs a dynamic and results-driven sales strategist with over 15 years of experience, I have honed my skills in driving revenue growth and market expansion within the competitive beverages industry. My career is defined by a commitment to excellence, a talent for building high-performing teams, and an unwavering focus on delivering exceptional client outcomes. My journey has been marked by transformative achievements, including driving a 39% sales growth over the last 6 years, elevating annual revenue from $23M to $33M through innovative sales and marketing strategies, demonstrating my ability to turn strategic vision into reality.Specialties: Strategic Planning & Execution | Team Building & Leadership | Integrated Marketing Campaigns | Key Account Management | Sales Operations Excellence | Clients Relationship Management | Cross-Functional Collaboration | Market Research & Analysis | Product Portfolio Management | Staff Training & DevelopmentKey Career Highlights:• Spearheaded a national sales campaign at CG Roxane LLC that significantly boosted revenue and established new distributor networks, leading to a remarkable increase in sales and market share.• Achieved a notable 39% sales growth over the last 6 years, elevating annual revenue from $23M to $33M through innovative sales and marketing strategies.• Expanded the client base by over 150 new clients within the first six months of 2024, setting new team records and projecting an addition of over 500K cases in sales.• Increased the import business by $1M at Great American Wineries, through effective supplier portfolio management and strategic development.My career has been built on a foundation of strategic insight, exceptional leadership, and a relentless drive to surpass targets. I take pride in my ability to inspire teams, forge strong client relationships, and leverage market opportunities to achieve remarkable results. As I continue to seek new challenges and opportunities, my goal remains clear: to leverage my expertise and passion for driving sales success and contributing to the growth and innovation of the industry.Let's connect and explore how we can drive extraordinary results together.
Cg Roxane Llc (Crystal Geyser® Alpine Spring Water®)
View- Website:
- crystalgeyserasw.com
- Employees:
- 109
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Vice President Of Sales - Central UsaCg Roxane Llc (Crystal Geyser® Alpine Spring Water®) Oct 2024 - Present
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Vice President Of Sales Se | Senior Director Of SalesCg Roxane Llc (Crystal Geyser® Alpine Spring Water®) Jun 2018 - Aug 2024In my role, I drive over $130M in annual sales by spearheading the strategic development of national accounts and expanding regional representatives. I direct top-tier regional chains, including Core-Mark/Eby-Brown, Dollar General, Big Lots, Publix, Ingles, and HEB, while enhancing market penetration and achieving significant revenue growth. I oversee Southeast sales, focus on retaining and acquiring existing and new clients, and consistently boost regional sales revenue. Additionally, I supervise and empower a team of six individuals, assess their performance, identify skill gaps, evaluate training needs, and conduct training sessions to improve productivity and efficiency.• I achieved a 39% sales increase, growing from $23M to $33M, by implementing innovative sales and marketing strategies and strengthening customer engagement.• I identified a significant opportunity with a global beer supplier and led a national sales campaign that capitalized on this potential, boosting revenue and establishing new distributor networks across the country.• I launched successful marketing blitz campaigns aimed at strategically targeting market segments and closing numerous client deals.• I expanded our client base within the convenience store sector by joining the International Ice Package Association, attending trade shows, and leveraging industry opportunities.• Our team consistently set team records for acquiring new clients and am currently on track to break another team sales record with 150 new clients and the addition of over 500K cases in the first six months of 2024.• I closed two major national clients in the first six months of 2024, projected to normalize at 2M additional cases and $5M in sales.
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Director Of National SalesGreat American Wineries, Inc. Feb 2016 - Jun 2018Atlanta, Georgia, United StatesWhile working here, I expanded the national supplier footprint by leveraging multiple direct reports, distributor management, and key personnel, ensuring cohesive growth and market presence. I propelled new product acquisition and portfolio development for the import and luxury division by attending trade shows and negotiating pricing to meet distributor needs. I managed national pricing, budgets, and promotions to optimize financial performance and market competitiveness.• I grew the import business by $1M through the strategic development of the supplier portfolio across 46 states and 65 distributors, utilizing long-term vision to enhance the national footprint.• I built and led a high-performing sales team, focusing on strategic portfolio development and distributor engagement to identify and fill market gaps.• I implemented effective distributor pipeline strategies aimed at integrating new products and enhancing overall portfolio strength. -
South Central Regional ManagerGreat American Wineries, Inc. Oct 2014 - Jan 2016Atlanta, Georgia, United StatesIn this position, I expanded the supplier footprint in seven states and 16 distributors to achieve market growth. I cultivated and enhanced relationships with key accounts and regional chain buyers, including Walmart, Caputos, Tonys, Berkots, Ingles, Kenwoods, Publix, Kroger, Whole Foods, Harris Teeter, and Shaws, to drive substantial sales increases.• I leveraged sales professionals and distributor management to implement “account-based” and “cause-based” marketing strategies, consistently surpassing company sales objectives.• I orchestrated comprehensive marketing campaigns aligned with target audiences, resulting in sustained sales growth and enhanced brand presence across multiple regions.
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Gallo Field Sales Manager (On & Off Premise)Northeast Sales Distributing Company Feb 2012 - Oct 2014Atlanta, Georgia, United StatesI managed a comprehensive portfolio of on and off-premise retail accounts, including restaurants, to ensure optimal brand presence and market share growth. I spearheaded the implementation of innovative sales campaigns, leveraging account-based and cause-based marketing to drive exceptional sales performance.• I delivered hands-on leadership, utilizing Gallo Sales Training techniques and resources to a top-performing sales team in strategically developing key accounts and driving volume and profit growth.• I designed creative marketing campaigns, including a wine display around the upcoming Olympics, enhancing brand visibility and market penetration.• I fostered and expanded relationships with major chain and independent retail accounts, such as Kroger, Publix, Tower, Greens, Bullocks, Pops, Jax, and Beverage Superstores, boosting sales and brand loyalty. -
Key Account Manager - Gallo DivisionBreakthru Beverage Group Jul 2010 - Feb 2012Greater Chicago AreaI exceeded volume, sales, and profitability targets for Gallo Winery, Majestic Winery, and Sidney Frank Co. through strategic account management and innovative sales strategies. I established and nurtured strong relationships with key accounts to ensure consistent over-delivery on sales and profitability objectives.• I generated $50M in annual revenue by managing 500K cases and overseeing strategic pricing, advertising, and account planning for 13 major accounts in the Greater Chicago area.• I secured a $1M account with Caputo’s Grocery, enhancing revenue streams and expanding market presence.• I implemented strategic pricing on an annual, quarterly, and monthly basis, fortifying the company's position as the preferred wholesaler within major chains and key accounts.• I led a high-performing team in executing strategic initiatives to consistently surpass company objectives. -
Field Sales Manager Gallo DivisionBreakthru Beverage Group Mar 2008 - Jun 2010Greater Chicago AreaDirected and developed 12 Sales representatives to perform at the highest standards utilizing Gallo Sales and Training techniques. • Directed sales team of 8 individuals to constantly exceed case and revenue goals. Devised pricing and creative programming for chain account and independent accounts. Instilled accountability and sense of urgency within sales team through the use of effective delegation. • Directed and motivated sales team to achieve +12% revenue growth in first year. Achieved monthly supplier goals by creating and implementing monthly programming to top customers. • Created a “Wines of the World” marketing concept that was utilized by various accounts across the market (program increased business 60% for the year).
Michael Brennan Education Details
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Business Administration And Management, General -
United States NavyTop 3 In Class
Frequently Asked Questions about Michael Brennan
What company does Michael Brennan work for?
Michael Brennan works for Cg Roxane Llc (Crystal Geyser® Alpine Spring Water®)
What is Michael Brennan's role at the current company?
Michael Brennan's current role is Vice President of Sales - Central USA 15+ years’ success in orchestrating and implementing comprehensive sales strategies to capture new business opportunities and expand market share..
What schools did Michael Brennan attend?
Michael Brennan attended National Louis University, United States Navy.
Who are Michael Brennan's colleagues?
Michael Brennan's colleagues are Paladin Gunn, Scott Richards, Jamile Imboden, Derek Guzman, Seth Nissen, Brent Willows, Kerra Burton.
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Michael B.
Coo | Former Cio & Cto | Board Member | Federal & Commercial | Mission-DrivenWashington Dc-Baltimore Area -
Michael Brennan
Vancouver, Wa5qosnet.com, newedgenetworks.com, ashequipment.com, qosnet.com, earthlink.net3 +136073XXXXX
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4bus.wisc.edu, me.com, brennaninvestmentgroup.com, brennanllc.com1 (847) 8XXXXXXX
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Michael Brennan
United States3infusion.com, dunncapital.com, michaelbrennan.net1 +134741XXXXX
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