Michael Cao Email & Phone Number

Houston, Texas Area

Developed and created company’s brand, direction, image, and marketing from start-up.

Communicate with brokers/clients/business development writers/researchers on ($)millions to ($)billions dollar commercial/multi-use/mix-media/land properties through creating and designing proposals, presentations, pitch book and marketing collaterals such at OM, brochures, and interactive PDFs to win bids globally.

Worked with developers/copywriters/PMs to led direction, estimate cost, create design, layout, and animation (svg., png.,and etc.) for UI interface web applications;Ability to comprehend, analyze, and interpret complex documents;Developed, communicated and built relationships with internal/external clients;Consulted branding guidance, created design concepts and vision for eLearning and training applications and websites, corporate templates, overall process, logos, icons, PowerPoint, posters, infographics, 2D/3D illustrations, e-mailers, newsletters, brochures, signs, photo enhancing, business cards, and banners.

Revamped the company’s art direction and branding standards giving it a facelift;Streamlined all new marketing materials and production;Worked with executive management on improving all aspect SharePoint-CRM, campaigns, coordination, budget, PowerPoint, sales team and interactive PDFs.

Houston, Texas Area

Implemented new user-centric and scenario-focused design methodologies to develop high quality user flows and end to end experiences for user;Analyzed and researched usability challenges and strategize solutions;Created process flows, wireframes, and visual design prototypes as needed to effectively conceptualize and communicate detailed interaction behaviors, implementation of standards for interaction, color, typography, and branding;Presented design work and documentation to the user team, product team, development, and executives for review, Q&A, and feedback;Work closely with development team during the implementation phase andhelp project managed the work flow and SAP Database exportation.

Houston, Texas Area

Houston, Texas Area

website, mobile app, and print.

Houston, Texas Area

As a Senior Designer for GE Energy, the position requires skills in all areas of design from initial contact/communication with internal GE’s Clients and executive management - to the concept and development between designer and project manager. Also Evolved in large format printing using HP Printers. Design start with correct use of branding elements first and foremost then content then creative.• Supporting and maintaining all GE businesses with regards to inventory, fullfilment center, and photo library.• Design start from logo/iconography design, Interactive pdf’s, factsheets, ads, brochures, email design, HTML banners, video and audio, web materials, posters, pull ups, large tradeshow design and catalogs.• Complete campaign development and implementation

Sugarland, Texas

E-commerce site

Stafford, Texas

Produced and developed brand standards between eight sub-brands;Created and maintained design concepts and production that adhere to corporate brand standards for marketing material for Toyota Center, HD, &Lowe;Conceptualized and produced tradeshow strategies, layout, and collateral;Directly managed relationships with internal and external clients, print vendors, transitional team members and various manufacturers for marketing.

Houston, Texas Area

Collaboratively developed marketing strategies alongside company’s VP and VP of Business Development;Supported the sales team by coordinating and designing tradeshows, generated leads, redesigning marketing collaterals, improve CRM and analyzed the market;Evaluated and managed production projects with vendors including consolidated materials, market purchasing/negotiating and reducing budgeting;Created, maintained, and designed for all marketing collateral, web traffic, overture, SEO, and PHP website & customer forum;Coordinated and managed all aspects of campaigns, product launches, electronic/direct mail campaigns and maximizing company’s outcome;Built and worked with technical writers and programmers on the user front-end of the software design production on .NET Platform for look and feel and user experience.

Houston, Texas Area

Houston, Texas Area

Produced collateral for advertisers including layout, ads, photoshoot, brochures and catalogs; Directly managed relationships with clients and print shop vendors.