Michael Tate

Michael Tate Email and Phone Number

Director Sales and Marketing Coaching, Enablement and Capability - Advisory and Consultancy @ Impetus - Advisory, Consultancy, Interim Executive practice
Melbourne, VIC, AU
Michael Tate's Location
Melbourne, Victoria, Australia, Australia
Michael Tate's Contact Details

Michael Tate work email

Michael Tate personal email

About Michael Tate

Experienced Sales & Marketing GM, Sales Enablement leader, Capability Trainer, Coach and Process Improvement/Alignment Consultant with passion, drive and focus to develop and enable effective Sales, Marketing & Service teams, delivering results, ensuring alignment, creating learning environments and simplify processes across organisations. • Extensive local & international experience across industrial, consumer and service markets in both functional & direct accountability roles including cultural change & project management. • Proven track record of business development, delivering profitable growth through sound marketing strategy, sales execution and leadership• Personal drive, innovation and energy empowering teams to deliver• Developing others - coach, train, developing individuals & teams• Successful identification & delivery of business opportunities • Execution of sustainable business processes and competency frameworks• Aligning organisations towards a common visionSpecialties: * Sales & Marketing Enablement and Effectiveness ~ sales & marketing frameworks, CRM systems, process, technology, developing sales skills & behaviours, sales management coaching --> Developing organisational Sales Effectiveness, Leadership and Customer centric capability.* Learning & Development ~ Sales Competency Frameworks, Capability Training Design & Facilitation, Assessment & Development Panels, Brand & Marketing Planning, Leadership Training.*Sales, Marketing and Operations Alignment Enablement (cultural & process linkages).* Sales & Marketing GM ~ P&L Accountability, Key Account & Project/Stakeholder Mgt. Customer Value Proposition, Marketing planning and Brand->Product collateral.

Michael Tate's Current Company Details
Impetus - Advisory, Consultancy, Interim Executive practice

Impetus - Advisory, Consultancy, Interim Executive Practice

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Director Sales and Marketing Coaching, Enablement and Capability - Advisory and Consultancy
Melbourne, VIC, AU
Website:
impetusforchange.au
Employees:
2
Michael Tate Work Experience Details
  • Impetus - Advisory, Consultancy, Interim Executive Practice
    Director Sales And Marketing Coaching, Enablement And Capability - Advisory And Consultancy
    Impetus - Advisory, Consultancy, Interim Executive Practice
    Melbourne, Vic, Au
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  • Impetus - Advisory, Consultancy, Interim Executive Practice
    Director Sales & Marketing Enablement & Capability - Advisory & Consultancy
    Impetus - Advisory, Consultancy, Interim Executive Practice Mar 2020 - Present
    Melbourne, Victoria, Australia
    Impetus specialises in Interim Executive, Advisory and Coaching, utilising leadership & change management processes & tools to implement & embed our client's vision & strategy. Our focus is on behavoural & cultural actions that make a company's sales and marketing strategy sustainable & ensure full value from implementing standardised set of processes across sales, marketing, service & operations. Interim Executive cover, Sales & Marketing alignment, process and competency assessment & implementation. Tailored Sales Enablement, Training and Coaching delivered with a pragmatic, innovative & behavoural focus.
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  • Cheetham Salt Limited
    Sales Enablement & Customer Experience Manager
    Cheetham Salt Limited Mar 2015 - Feb 2020
    Melbourne - Australia
    Developed Cheetham Salt's, Sales, Customer Service and Supply teams to deliver "best in class" sales & customer focussed culture, strategy and practices. Developing, training and coaching sales & service skills, Segment & Key Account planning, CRM, Reporting, NPS Customer Survey and S&OP to align sales, marketing & operations ~ adding key marketing value to execute a superior customer experience.Achievements To Date:* Developed, managed & delivered 3+ year Sales, Service & Supply skills & behaviours training, on-boarding & coaching. Created World Class Customer Focus framework & audit with variety of learning and development initiatives.* Clarified, developed & trained Cheetham’s Customer Value Proposition (CVP) and marcomms to embed the CVP across the organisation. * Built & managed Voice of Customer NPS survey & follow up to measure CVP delivery and inject customer voice & themes into marketing & operations strategy.* Designed, co-developed & project managed on time in budget a Customer Relationship Mgt (CRM) system – including customer sales contact & pipeline processes, service request/complaints, dashboards and KPIs.* Continuous improvement/simplification of reporting, analysis, and pricing tools to clarify, teach, align activities to KPIs – driving accountability, teamwork and tactical & strategic direction and results.
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  • Holcim Australia
    National Sales & Marketing Manager - Aggregates
    Holcim Australia Mar 2013 - Dec 2014
    Chatswood - Nsw
    Holcim Aggregates is a major supplier of high quality aggregate and sand materials to the construction industry with a focus on creating customer value for the concrete, asphalt and civil construction sectors. The National Sales & Marketing Manager functional responsibilities is focused on strategic direction, sales processes and creating an environment that supports innovation and development of people to deliver results through a regional P&L structure. Achievements:* Implementation of Sales Assessment, Coaching and Sales Academy consultative value selling development program.* Moved from traditional price performance and processes to develop new price management tools, practices and strategy to lock in price increases in a heavily competitive over capacity market.* Implemented Salesforce CRM and embedded standard sales process through weekly reviews and sales manager coaching* Implementation of Senior Key Account program to broaden & deepen customer relationships. Led preferred supplier arrangement with a major Civil Construction company to double $20M sales revenue.
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  • Impetus - Advisory, Consultancy, Interim Executive Practice
    Sales & Marketing Effectiveness & Capability - Management Consultant
    Impetus - Advisory, Consultancy, Interim Executive Practice May 2010 - Mar 2013
    Australia
    Impetus specialised in utilising leadership & change management processes & tools to implement & embed our client's vision & strategy. Our focus is on behavoural & cultural actions that make a company's sales and marketing strategy sustainable & ensure full value from implementing standardised set of processes across sales, marketing & operations. Sales & Marketing Competency Assessment, Tailored Training and Coaching is delivered with a pragmatic, innovative & behavoural focus.Highlights:* Developed and facilitated bespoke B2B Sales Training for Nissan Fleet Sales nationally. * General Manager Sales & Marketing – PEAK Lubricants. Contracted to assess, recruit, train & coach sales and marketing team. Developed marketing plan, sales collateral, web & campaigns. Reviewed territory structures, CRM, & provided training. 1st Stage Revenue reversal of -15%. * Developed Sales & Operations Framework, Diagnostic and Cross sell campaign for leading $2B Revenue services company. Reviewed 45 Aus/NZ senior executives, account and operations managers across all divisions. Developed strategy recommendations and implementation plan covering sales pipeline, communication, Training, Integrated VP, cross-sell campaign & cross division management. Designed and facilitated cross-sell training to generate 20%pa organic growth.
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  • Shell
    Aviation Sales & Marketing Manager, Australia, New Zealand & Png
    Shell Feb 2008 - Apr 2010
    Melbourne, Victoria, Australia
    Responsibilities:Led Aviation Sales, Marketing and Sales Support Team of 13 for Australia, NZ, PNG and Guam. Managed P&L, $2 Billion Fuels & Lubricants, Services Revenue. Customer Segments - Global Accounts, Domestic Airlines, General Aviation, Military.
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  • Shell
    Sales Effectiveness Manager - Apac Commercial Fuels, Lubricants, Bitumen & Aviation
    Shell Jan 2006 - Feb 2008
    Melbourne, Victoria, Australia
    Markets: China, Korea, Thailand, Malaysia, Philippines, Singapore, Vietnam, Taiwan, Indonesia, India, Pakistan, Australia, New Zealand, Responsibilities: Implemented a Global Sales Culture & Effectiveness program throughout Asia Pacific region. Change Mgt role that led & coached Country General Managers, Sales & Marketing Managers to embed standardised sales leadership behaviours, disciplines, processes and tools.
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  • Shell
    Global Sales Effectiveness Manager - Lubricants
    Shell Aug 2004 - Jan 2006
    London, England, United Kingdom
    Markets: Global Lubricants - UK ExpatriateResponsibilities: Developed the global growth-focused sales culture, professionalism and effectiveness framework & implementaion program - focussing on dramatic change / improvement in leadership behaviours, sales process, tools and disciplines whilst the business was undertaking a global cost reduction program.Implemented the program globally across a variety of key stakeholders and markets - 1,050 Leaders & Managers. Influenced senior leaders across Lubricants and Fuels to adopt a greater focus on top-line growth, sales leadership, world class practices, sales-force “rightsizing” and disciplines.
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  • Shell
    Global Accounts Sales Manager Automotive Consumer
    Shell Feb 2004 - Aug 2004
    London, England, United Kingdom
    Markets: Europe, Turkey and Russia - UK expatriateResponsibilities: Manage and grow the Consumer Lubricants business with Pan European Global accounts. Implement a compelling, innovative and standard Client Value Proposition (CVP) through a network of 50 Account Managers. Hunt & Harvest key strategic segments of Mass Retailers, Fast Fit, Automotive Parts Wholesalers and OEM Franchise Network
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  • Shell
    Global Brand Manager - Automotive Consumer Lubricants
    Shell Mar 2001 - Feb 2004
    London, England, United Kingdom
    Markets: Global Markets - UK expatriateResponsibilities: Develop Brand Architecture and Marketing Propositions for Shell’s portfolio of Consumer Lubricants global brands (Helix, Value and Advance). Additionally develop, manage Brand and Marketing activities across 25 European markets. Implement campaigns, propositions & plans through a network of 75 Marketers. Training of marketing planning, channel management, Insights research & marketing mix implementation.
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  • Lubemobile
    Company Director
    Lubemobile Feb 2000 - Feb 2001
    Australia
    Markets: AustraliaResponsibilities: Perform Company Director duties of compliance and governance for Lubemobile – mobile car servicing. Specific focus to dramatically improving safety performance of 300 mobile mechanics, towards Goal Zero. Implemented Safety Management system & representative programs that reduced Reportable Incidents from 122 per year to 4.
  • Shell Oceania
    Divisional General Manager - Sales & Marketing
    Shell Oceania Feb 1998 - Feb 2001
    Markets: Consumer Lubricants - Australia and New ZealandResponsibilities: P&L accountability for Consumer Lubricants division.Develop Marketing Strategy, Plan and Sales execution. Manage team of key account and marketing staff to grow the brand and return to profitability.
  • Shell Oceania
    National Commercial Strategy & Marketing Development Manager
    Shell Oceania Feb 1997 - Jan 1998
    Melbourne, Victoria, Australia
    Markets: AustraliaResponsibilities: Strategic analysis of the business across all elements of marketing mix and CVP development. Strategic National Pricing Management to balance supply and target customer segmentation to improve margins.
  • Gogas Australia Pty Ltd
    National Marketing And Sales Manager
    Gogas Australia Pty Ltd May 1994 - Feb 1997
    Markets: AustraliaResponsibilities: Brand, Marketing and Sales Management of National Auto LPG market to deliver market leadership and improved profitability through cost reduction.

Michael Tate Skills

Change Management Strategy Business Strategy Management Business Development Sales Management Negotiation Leadership Marketing Strategy Project Management B2b Sales Coaching Marketing Account Management Sales Operations Business Planning Business Process Improvement Marketing Management Leadership Development Training Strategic Planning Pricing Management Consulting Sales Process Program Management Stakeholder Management Business To Business Customer Relationship Management Sales Leadership Training Organizational Effectiveness Sales Effectiveness Analysis Retail Crm Contract Negotiation New Business Development Segmentation Pricing Strategy Sales And Marketing Training Salesforce Effectiveness Nps Customer Survey

Michael Tate Education Details

Frequently Asked Questions about Michael Tate

What company does Michael Tate work for?

Michael Tate works for Impetus - Advisory, Consultancy, Interim Executive Practice

What is Michael Tate's role at the current company?

Michael Tate's current role is Director Sales and Marketing Coaching, Enablement and Capability - Advisory and Consultancy.

What is Michael Tate's email address?

Michael Tate's email address is mi****@****ail.com

What schools did Michael Tate attend?

Michael Tate attended Aicd - Australian Institute Of Company Directors, University Of New South Wales.

What are some of Michael Tate's interests?

Michael Tate has interest in Poverty Alleviation, Health, Economic Empowerment.

What skills is Michael Tate known for?

Michael Tate has skills like Change Management, Strategy, Business Strategy, Management, Business Development, Sales Management, Negotiation, Leadership, Marketing Strategy, Project Management, B2b, Sales.

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