Michael Edwards
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Michael Edwards Email & Phone Number

Co-Founder, Product and Technology Manager at BetCity.co.za
Location: Johannesburg Metropolitan Area, South Africa 10 work roles 6 schools
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Current company
Role
Co-Founder, Product and Technology Manager
Location
Johannesburg Metropolitan Area, South Africa

Who is Michael Edwards? Overview

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Quick answer

Michael Edwards is listed as Co-Founder, Product and Technology Manager at BetCity.co.za, based in Johannesburg Metropolitan Area, South Africa. AeroLeads shows a matched LinkedIn profile for Michael Edwards.

Michael Edwards previously worked as Project Manager: Phase 1 at Securiplace Limited and Executive Director at Big Boys Global. Michael Edwards holds Bachelor Of Science - Bs, Human Physiology, Microbiology And Biotechnology. from University Of The Witwatersrand.

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BetCity.co.za

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Profile bio

About Michael Edwards

iGaming Professional | VIP Player Management Specialist | Expert in Negotiation & Relationship BuildingAs a dedicated professional in the iGaming industry, I bring a wealth of knowledge, a proactive approach, and a passion for growth to every role. My experience in VIP player management has honed my skills in negotiation and building strong, trust-based relationships with both players and colleagues. I take pride in earning respect through dedication, professionalism, and a results-oriented approach.What truly sets me apart is my ability to connect with people. I am driven by a curiosity to understand what motivates others, and I use this insight to create tailored, meaningful experiences for clients while fostering collaboration across teams. My approach is both creative and forward-thinking, always seeking new ways to innovate and push the industry’s boundaries.Throughout my journey, I’ve had the privilege of learning from industry leaders, and their mentorship has fueled my ambition to grow into a leadership role. My commitment to continuous learning is evident in my participation at major industry events such as ICE London, Vox London Excel, and the SBC Summit 2023 and 2024, keeping me ahead of trends and sharpening my strategic mindset.With a passion for networking, a track record in player engagement and relationship management, and a future-focused outlook, I am excited about the opportunities ahead. My goal is to step into a leadership position within a forward-thinking team, where I can use my skills and drive to make a lasting impact.

Current workplace

Michael Edwards's current company

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BetCity.co.za
Betcity.Co.Za
Co-Founder, Product and Technology Manager
Johannesburg, GP, ZA
Website
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10 roles

Michael Edwards work experience

A career timeline built from the work history available for this profile.

Co-Founder, Product And Technology Manager

Johannesburg, Gp, Za

Executive Director

South Africa

As the Executive Director of Big Boys Global, I lead strategic operations to deliver competitive and accessible wholesale sourcing solutions for businesses worldwide. With a focus on high-value partnerships and market expertise, I ensure that our clients gain unmatched access to quality products across tech, lifestyle, clothing, and beyond.Big Boys Global specializes in providing tailored sourcing solutions for both local and international markets. With established networks in Hong Kong, Singapore, and China, we’re positioned to secure the best products and pricing for our clients. In my role as Executive Director, I drive our mission forward by:•Strategic Decision Making: Overseeing company operations to enhance supply chain efficiency, optimize pricing, and maintain our reputation for reliability and value.•Partnership Development & Client Engagement: Cultivating strong, lasting relationships with industry leaders and suppliers, ensuring seamless B2B and B2C interactions to meet diverse client needs.•Market Expansion & Growth: Leading efforts to expand into new markets and industries, adapting our sourcing strategies to tap into emerging opportunities and broaden our service reach.•Operations & Team Leadership: Directing our sourcing and logistics operations to improve efficiency and responsiveness, ensuring that our processes align with client expectations and industry standards.As we grow, I’m dedicated to maintaining Big Boys Global’s reputation as a trusted sourcing partner by combining market insights with personalized service. If you’re seeking competitive solutions in wholesale sourcing or exploring collaborative opportunities, I’d love to connect and discuss how we can support your business.

Vip & Pvip Account Manager

Johannesburg Metropolitan Area

As a VIP & PVIP Account Manager at 10Bet, I am dedicated to providing exceptional service and support to our most valued players. With a strong background in customer relationship management and a passion for delivering personalized experiences, I thrive in the dynamic world of online gaming.Responsibilities:Manage and oversee a portfolio of VIP accounts, ensuring the highest level of satisfaction and retention.Develop and nurture strong relationships with VIP players, acting as their primary point of contact for all inquiries and requests.Strategize and implement personalized promotional offers and incentives to enhance player engagement and loyalty.Collaborate with internal teams to address player feedback, resolve issues, and continuously improve the gaming experience.Analyze player data and trends to identify opportunities for growth and optimization within the VIP program.Key Skills:Exceptional communication and interpersonal skills, with the ability to build rapport and trust with high-value clients.Strong problem-solving abilities, with a proactive approach to addressing player concerns and resolving issues.Strategic thinking and analytical mindset, enabling me to identify opportunities for improvement and drive impactful initiatives.Attention to detail and organization, ensuring seamless account management and personalized service delivery.Adaptability and resilience in a fast-paced and ever-changing environment, allowing me to thrive in the dynamic world of online gaming.I am passionate about creating memorable experiences for our VIP players and am dedicated to exceeding their expectations at every opportunity.

Mar 2024 - Nov 2024

Founder & Marketing Director

Johannesburg, South Africa

Igaming Affiliate Marketers specializing in in Southern and South Africa. We work with trusted and renowned platforms such as, Betway, Betfred, Hollywoodbets and 10Bet, as well as a fantasy prediction start up, 7Qz. We work closely with On & Off - page SEO, PPC, Email marketing and specialized messaging marketing.Our main aim is to bridge the gap between land-based players to the online space and eliminate the mistrust that surrounds the Igaming industry in Africa.

Dec 2022 - Feb 2024

Sales Manager

Silver Shine Car Accessories

Johannesburg Metropolitan Area

General Manager specializing in Sales and Marketing, as well as overseeing operations in the Retail and Wholesaling of the business. Silver Shine is a leader in car accessories within Johannesburg and has extended to supplying like-minded business’ across Southern Africa.We successfully manufacture and wholesale to happy customers across South Africa, Namibia, Swaziland, Botswana, Zimbabwe, Mozambique and Zambia, at a perpetual rate. Silver Shine has been operational since 1996 and the retention of customers nationwide pays tribute to it's success as well as speaks volumes of the unmatched customer serviceTaking on this intimidating role was no easy feat due to the responsibility of carrying such a well established entity.

Jul 2023 - Jan 2024

Sports Coach

Randpark Primary School

City Of Johannesburg, Gauteng, South Africa

Rugby, Football/Soccer, Cricket

Jan 2022 - Jul 2023

Fine And Gross Motor Developer

Blueberry Lane Academy

City Of Johannesburg, Gauteng, South Africa

Feb 2020 - Jul 2023

Operations Manager

Johannesburg South Africa

Sales, Manufacturing and Manager of Labor staff

Jul 2020 - Jul 2022

Content Creator And Digital Marketing

Feel Good Guru

Durban, Kwazulu-Natal, South Africa

Social Media Management and Marketing, Content Creation.

Mar 2020 - Oct 2020
6 education records

Michael Edwards education

Fundamental Html

Codecademy

Coding Language, Python 3

Codecademy

National Senior Certificate, 75

Glenwood High School

Activities and Societies: Deputy Head Prefect Deputy Head Boarder Prefect Full Academic Colours Half Golf Colours Vice President.

Machine Learning And Ai Engineering

Codecademy

Professional Certification, Full- Stack Engineering

Codecademy
FAQ

Frequently asked questions about Michael Edwards

Quick answers generated from the profile data available on this page.

What company does Michael Edwards work for?

Michael Edwards works for BetCity.co.za.

What is Michael Edwards's role at BetCity.co.za?

Michael Edwards is listed as Co-Founder, Product and Technology Manager at BetCity.co.za.

Where is Michael Edwards based?

Michael Edwards is based in Johannesburg Metropolitan Area, South Africa while working with BetCity.co.za.

What companies has Michael Edwards worked for?

Michael Edwards has worked for Betcity.Co.Za, Securiplace Limited, Big Boys Global, 10Bet Africa, and Connectbet.

How can I contact Michael Edwards?

You can use AeroLeads to view verified contact signals for Michael Edwards at BetCity.co.za, including work email, phone, and LinkedIn data when available.

What schools did Michael Edwards attend?

Michael Edwards holds Bachelor Of Science - Bs, Human Physiology, Microbiology And Biotechnology. from University Of The Witwatersrand.

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