Michael Herskowitz Email & Phone Number

Los Angeles, CA, US

Los Angeles, California, United States

• Craft compelling and actionable insights utilizing a variety of robust data sets toproactively inform media strategy
• Work with internal teams and clients to understand campaign objectives and definemeasurement strategy
• Create and deliver mid and post-campaign performance analyses; work with the salesteam to define and present upsell opportunities based on performance insights to key stakeholders
• Managed relationships with third-party measurement partners to offer… Show more
• Managed relationships with third-party measurement partners to offer relevant in market solutions to clients
• Defined best practices and strategic insights based on the performance of campaigns across the Vistarplatform Show less

Los Angeles, California, United States

• Previously owned by AT&T I transitioned over to the media/ad sales side of the business.
• Closely align and support the Client Partnership Sales team to help create demand and drive revenue growth for the WarnerMedia portfolio. I leveraged data, insights, and a deep understanding of our clients.
• Develop sales and marketing presentations to differentiate WarnerMedia within the marketplace
• Produce and communicate insights across the entire Ad Sales organization
• Create… Show more
• Create client driven narratives to desired target audiences by category

Los Angeles, California, United States

• Wireless business solutions specialist with focus on selling smartphones, tablets and fleet management devices to companies primarily in the Greater Los Angeles Area

Chicago, Illinois, United States

• Wireless business solutions specialist with focus on selling smartphones, tablets and fleet management devices to companies primarily in the Greater Chicago Area
• Prospected leads using CRM tools, Salesforce and Dun & Bradstreet to develop book of business and sales relationships
• Coordinate with C-Level executives to design custom solutions for companies with complex wireless operations
• Quote, propose, drive and close wireless solutions to new and existing AT&T Business… Show more
• Quote, propose, drive and close wireless solutions to new and existing AT&T Business customers
• Participated in AT&T Smart City Think Tank Challenge. Presented to an executive panel on ways to incorporate IoT solutions to help cities become smarter Show less

Dallas, Texas, United States

• Achieved 117% quota attainment using cold/warm calling and email
• Achieved top quartile of quota attainment amongst all program participants
• Averaged 50+ cold calls a day
• Sold integrated wireline and wireless business solutions
• Prospected leads using ZoomInfo and Salesforce
• Received team MVP award upon completion of the program

Charleston, South Carolina

• Work with team members to develop and understand digital marketing strategies that will meet client objectives
• Develop benchmarking and competitive analysis reports
• Conduct independent research, including keyword development
• Utilize media research tools and resources to aid in campaign development

Greater New York City Area

• Revamped marketing materials for several markets (formulation of copy, photo editing, and layout design
• Customized demographic look-books for Account Executives based on different prospects
• Educated the company about New York campaigns to spread awareness of emerging categories
• Managed and uploaded total redesign of marketing materials for companywide use
• Collaborated with national and local sales to produce category decks for prospecting clients
• Researched and… Show more

Charleston, South Carolina

• Work with Athletic Department staff on developing marketing initiatives and marketing programs to promote school teams, children’s club activities, and in‐game promotions
• Managed and produced content for numerous social media platforms focused on College ofCharleston Athletics
• Other responsibilities include inventory control and data entry

Greater New York City Area

• Produced title reports for various residential and commercial properties under contract for purchase
• Used Excel, Word, TACS and Power Point to file Deeds and Mortgages
• Provided additional support services as needed

Bachelor'S Degree, Marketing

Activities and Societies: Pi Kappa Phi Fraternity

Marketing, International Marketing

Course work focused on: European Business Strategies, Digital Media in Marketing, International Marketing/Branding and Consumer Behavior