NP/PA Engage is the industry leader in marketing to NPs, PAs and RNs. With an understanding of their perceptions, behavior and what is most important to them in patient care, NP/PA Engage applies this knowledge to develop strategic marketing programs that influence prescribing and purchasing behavior. NP/PA Engage has helped 75+ pharma and medical device companies target, reach, engage and educate those HCP most important to the success of their business.

- Managed the creation of 5,000+ campaigns for 200+ clients, totaling $13,000,000 in digital advertising spend over the course of the 2015-2016 election cycle.- Collaborated with client teams and other operations staff to formulate cross-channel strategies in order to optimize spend between display, preroll, social and search.- Managed the onboarding and creation of digital universes while working with client teams to facilitate audience targeting for digital ad buys- Oversaw all use of our data management platform to ensure a seamless and efficient workflow for digital ad buys

- Responsible for the prompt creation and launch of 1,500+ digital campaigns throughout the 2014 election cycle- Managed campaign performance, and along-side Client Services, facilitated campaign adjustments to better meet client goals- Worked effectively with third party data management partners to ensure optimum targeting for advertising campaigns

I have had the pleasure of interning for two summers at Moontoast. Last summer I became very familiar with data research, creating competitive decks and pulling numerous amounts of information for the company. I also became familiar with analytics and worked with Vertica, a real-time, analytics platform. This summer I am currently doing more data research and becoming much more familiar with the social media and start-up realm.

As a youth golf instructor I was able to work with children, both one on one and in groups, teaching them the basic fundamentals and etiquette of the game. It was a great opportunity to share my knowledge and love for the game with kids who would hopefully one day share the same passion that I had. The experience was great and certainly helped enhance my people and leadership skills.