We're a national consulting practice that helps nonprofits, funders, and grantees diversify revenue, expand impact, and build a lasting future through entrepreneurship, innovation, and business strategy.

Founding member of a national nonprofit consultancy that helps nonprofits achieve their mission and financial bottom lines through business planning. Major accomplishments included:Successful acquisition of new clients philanthropies, nonprofits, government agencies, and universities.Effective management of client relationships with numerous nonprofits, community-based agencies, and coalitions in the health and human service sector, Frequent speaker at national… Show more Founding member of a national nonprofit consultancy that helps nonprofits achieve their mission and financial bottom lines through business planning. Major accomplishments included:Successful acquisition of new clients philanthropies, nonprofits, government agencies, and universities.Effective management of client relationships with numerous nonprofits, community-based agencies, and coalitions in the health and human service sector, Frequent speaker at national and regional conferences, workshops, and events on topics related to entrepreneurial nonprofit leadership.Active contributor to development of training curriculum for nonprofits with focus on marketing, communications, business planning, operational excellence, financial sustainability, and entrepreneurial development. Show less

Oversee all internal and external communications for the organization and its two divisions (MissionWise and Health Equity Partners) with primary responsibility for the strategic development, design, creation, and dissemination of the organization’s core messaging strategies.Led initiative to position C.H.E.F. as a leader in health promotion and prevention education by increasing the organization’s visibility with local and national media, and among its core constituent… Show more Oversee all internal and external communications for the organization and its two divisions (MissionWise and Health Equity Partners) with primary responsibility for the strategic development, design, creation, and dissemination of the organization’s core messaging strategies.Led initiative to position C.H.E.F. as a leader in health promotion and prevention education by increasing the organization’s visibility with local and national media, and among its core constituent audiences.Spearheaded effort to create new methods of electronic communication for the organization, including development of a quarterly e-Newsletter, video e-Mail bulletin, e-Mail blast news update, plus enhancements to features and functionality on the C.H.E.F. Web site. Show less

Established a new organizational branding and communications division specializing in strategic branding, advertising and communications for nonprofit organizations.Pitched and won project-based communication assignments from Comprehensive Health Education Foundation, MissionWise, and RAVE clothing’s 500-store retail operation.

One of three founding partners in a pioneering international marketing agency specializing in paid brand integration and product placements for video game publishers and developers seeking new avenues of profitable income generation.Led business development efforts focused on securing major partnerships in the United States and Europe with Microsoft Game Studios, UbiSoft Entertainment, Eidos Interactive, Midway Games WMS Gaming Division, The William Wrigley Company, Suunto, Inc., and… Show more One of three founding partners in a pioneering international marketing agency specializing in paid brand integration and product placements for video game publishers and developers seeking new avenues of profitable income generation.Led business development efforts focused on securing major partnerships in the United States and Europe with Microsoft Game Studios, UbiSoft Entertainment, Eidos Interactive, Midway Games WMS Gaming Division, The William Wrigley Company, Suunto, Inc., and Adidas.Frequent speaker at national and regional conferences, workshops, and events on topics related to video game brand integration and product placement.Absorbed by Massive, Inc., which was later acquired by Microsoft. Show less

Led strategic initiative to expand Walgreens positioning from a drug store chain that offers convenience to a shopping destination that caters to time-stressed, convenience-oriented shoppers. Resulted in production of one of the most celebrated campaigns in the 100-year history of the company.Increased fee-based revenue by 50% in one-year through aggressive pursuit of 360-degree branding; took on assignments traditionally handled in-house by Walgreens, including in-store merchandising,… Show more Led strategic initiative to expand Walgreens positioning from a drug store chain that offers convenience to a shopping destination that caters to time-stressed, convenience-oriented shoppers. Resulted in production of one of the most celebrated campaigns in the 100-year history of the company.Increased fee-based revenue by 50% in one-year through aggressive pursuit of 360-degree branding; took on assignments traditionally handled in-house by Walgreens, including in-store merchandising, signage, sales promotion, and diversity marketing.Led team that developed first campaign to introduce and promote Walgreens.com online pharmacy; resulted in doubling of registered users from 1 million to 2 million.Instrumental in forging ties with Walgreens agency in Puerto Rico after its acquisition by Euro RSCG Worldwide late last year. Show less

Established new Interactive division of Agency to offer digital strategy and on/offline creative execution , reporting directly to President / CEO.Generated incremental agency revenue of $3 million during first year from combination of existing Agency clients and pure-play dot.coms.Led team that pitched and won engagements from numerous clients including Comprehensive Health Education Foundation, Diamond Cluster International, Deluxe Check Printing Corporation, C N A Insurance… Show more Established new Interactive division of Agency to offer digital strategy and on/offline creative execution , reporting directly to President / CEO.Generated incremental agency revenue of $3 million during first year from combination of existing Agency clients and pure-play dot.coms.Led team that pitched and won engagements from numerous clients including Comprehensive Health Education Foundation, Diamond Cluster International, Deluxe Check Printing Corporation, C N A Insurance, Silgan Package Corporation, Red Lobster Restaurants, Bayer Corporation, Dean Foods, BelTone, and Dr. Joyce Brothers.Complete management responsibility for division including P&L, development of business plan, and staff of 7. Show less

Recruited to create and lead dedicated new business effort at Agency, reporting directly to President / CEO.Developed a new business plan, team and structure to aggressively seek / win new business and grow existing client businesses.Within first five months pitched and won two significant accounts, Alberto Culver and United Technologies Corporation; generated agency billings of nearly $30 million and new revenues of $3 million.Responsible for managing and developing… Show more Recruited to create and lead dedicated new business effort at Agency, reporting directly to President / CEO.Developed a new business plan, team and structure to aggressively seek / win new business and grow existing client businesses.Within first five months pitched and won two significant accounts, Alberto Culver and United Technologies Corporation; generated agency billings of nearly $30 million and new revenues of $3 million.Responsible for managing and developing dedicated new business staff, sourcing / follow-up on new business leads, leading pitch teams, cultivating and maintaining relationships with new business consultants and mapping strategic direction for Agency credentials. Show less

Recruited to provide a more classical packaged-goods marketing approach to the Agency and account.Initially responsible for management of the CTS brand, with annual billings in excess of $60 million; added total management responsibility for the Cadillac Division and Escalade SUV brands in September 1998, with additional annual billings in excess of $30 million.Responsible for creation of annual business plan, managing P&L’s, and professional staff of 8.Extensive travel… Show more Recruited to provide a more classical packaged-goods marketing approach to the Agency and account.Initially responsible for management of the CTS brand, with annual billings in excess of $60 million; added total management responsibility for the Cadillac Division and Escalade SUV brands in September 1998, with additional annual billings in excess of $30 million.Responsible for creation of annual business plan, managing P&L’s, and professional staff of 8.Extensive travel to and collaboration with D’Arcy offices worldwide to build consistent global brand image for Cadillac. Show less

Managed large portfolio of beer brands including Stroh, Stroh Light, Old Milwaukee, Henry Weinhard’s, Old Style, Rainier, Lone Star, Special Export, Ex, Schlitz Malt Liquor, McSorley’s.Led development of strategic communication plan and advertising campaigns for newly merged Stroh Brewery and G. Heileman Brewing Companies, with total billings in excess of $45 million.Challenged to reverse a declining consumer franchise and contemporize an eroding consumer image across all… Show more Managed large portfolio of beer brands including Stroh, Stroh Light, Old Milwaukee, Henry Weinhard’s, Old Style, Rainier, Lone Star, Special Export, Ex, Schlitz Malt Liquor, McSorley’s.Led development of strategic communication plan and advertising campaigns for newly merged Stroh Brewery and G. Heileman Brewing Companies, with total billings in excess of $45 million.Challenged to reverse a declining consumer franchise and contemporize an eroding consumer image across all brands; resulted in successful and award-winning advertising campaigns for Old Milwaukee, Henry Weinhard’s and Old Style. Show less

Developed consumption-building strategy for Chiquita Bananas that linked daily product usage to important health-related benefits; resulted in per capita consumption increases in North America plus successful, award-winning advertising campaigns.Led development of new product concept for Chiquita Junior-Sized Bananas; test market and regional rollout resulted in significant incremental sales and profit.Collaborated on development of a global marketing plan and advertising… Show more Developed consumption-building strategy for Chiquita Bananas that linked daily product usage to important health-related benefits; resulted in per capita consumption increases in North America plus successful, award-winning advertising campaigns.Led development of new product concept for Chiquita Junior-Sized Bananas; test market and regional rollout resulted in significant incremental sales and profit.Collaborated on development of a global marketing plan and advertising strategy for Chiquita Bananas in Australia, New Zealand, Korea, Japan, Italy and Turkey, resulting in a highly successful and award-winning global advertising campaign. Show less