For more than 50 years, Actiu has been designing and manufacturing office furniture in the province of Alicante, Spain, with a Mediterranean philosophy of innovation, commitment and sustainability from a social, economic and environmental point of view.Actiu is a company that is always on the move, making evolution and innovation the core of its DNA. The “A”, the first letter of the name Actiu, actually refers to the first letter of the alphabet. Leading the way has been Actiu’s vision for over 50 years: Actiu means “active” in Valencian, our regional language.Actiu is a family company that furnishes the headquarters of multinationals. But how did it get here? The story began in 1968. At that time, Vicente Berbegal set up a small workshop where he made his furniture to order. Together with his family, they founded a company called “Creaciones Berbegal”, which became a “home office” specialist in the 1980s, integrating television and then home computing into the furniture. In 1995 the Actiu brand was born, which 10 years later became one of the leaders in office furniture, we currently present in more than 90 countries on all continents. But although Actiu has grown, the company remains true to its roots: a family business that manufactures its products in Alicante, in southeastern Spain. A leader in its market, it now has 365+ employees and sales of more than 90 million euros.At Actiu we consider the workplace to be the heart of the company, the fundamental tool for creating a motivating, comfortable and efficient workplace. The values of hard work, innovation and ecology that have guided the group since its creation are a clear testimony to the company’s success. Thanks to its commitment, Actiu has positioned itself as one of the market leaders and were the first industrial building in the world to have been granted both LEED and WELL Platinum certification, we are also a carbon neutral furniture manufacturer.

• Created an online business.• Created business plans 30/60/90 days, reviewed to see the outcome and analysed what was achieved then what could be improved and aligned strategic decisions with long-term objectives.• Created SWOT data based on market and competition.• Created targeted Google campaigns to attract buyers. • Learnt how to use negative keywords in Google campaigns i.e. review / reviews - only appeared when customers wish to “buy”.• Started an Ebay shop eventually producing over 250+ orders per day.• Started an Amazon store producing over 500+ per day.• Looked at ways of packaging and presenting the items to customers – bespoke boxes were then made for Emerald.• Negotiated best terms available for logistics using national carriers.• Devised key initiatives that drove substantial business growth. (70% over 3 years) which lead to becoming an award winning “Member of the Year” for 2018 at Integra National Conference.• Analysed product costs, and risks to drive business decisions.• Monitored and analysed market trends and competitor offerings to identify opportunities.• Strengthened sales opportunities by developing tailor-made strategies based on industry trend and competitor analysis.• Set and maintained business procedures that streamlined operations.• Oversaw budgets and financial activities and strategies to grow business and profits.• Built long term relationships with both clients and suppliers, some have lasted 15-20 years.• Attended industry and company-specific events / factory visits both in UK & Europe.• Recommended products to customers, highlighted benefits and redirected objections to secure more profit in sales.• Supplied and dealt with Local Authority & NHS Trusts.

• Set up furniture division and created a preferred supply chain for products that offered great quality and value to both Crescent and its customers.• Asked appropriate open-ended questions to discover prospects' needs and requirements.• Maintained extensive knowledge of competitors offerings and presence in assigned territory.• Contacted accounts on frequent basis to check on satisfaction and increase revenue.• Serviced accounts on a regular basis to propose new products or services and maximise revenue.

• Performed outbound calls to prospective new clients to services offered by the company.• Visited clients for face to face meetings and understood the brief they had and provided the correct solution for there needs.• Provided samples of seating for them to evaluate.• Sold office furniture to NHS Trusts & Local Authority outlets.

• Performed outbound calls to prospective new clients to sell communication services offered by the company.• Carried out site surveys for how best to install the equipment.