Creative Art Director
Current• Creative lead on campaigns. • Collaborate with marketing teams to ensure project development and completion, relay project concerns and needs, and provide training, feedback, and strategic design recommendations.• Partner cross-functionally • Manage art direction and design product in roadmapping to continually reinvent the experience and grow leads, sales, engagement, and connection with client’s digital audience. Document processes related to design tasks.• Full understanding of client brands. • Project management of multifaceted and complex projects. Track, manage, and connect projects across teams with Asana.• Collaborate, oversee, and give direction to team members, as needed.• Attend strategy meetings to understand the client’s needs and expectations.• Understanding of current design and marketing best practices.• Support peers in design, marketing, communications, social media, and other projects.• Accurately prepare artwork from a concept mock-up into a live asset. Tasks include, but are not limited to: Social Media Ad Graphic/Video Design , PPC Display Ad Design, Web Page Design Assets, Responsive Website Design, PPC Landing Page Design, Direct Mail, lnfographic Design, Logo Design, Branding Guideline Development.• Design promotional graphics, video, and materials for web, print, email campaigns, and social media channels, such as Facebook, lnstagram, and YouTube.• Scale, crop, reposition, image retouching, color correction, and compositing on assigned photography.• Stay current with new, ever-changing technology and industry-standard software.• Work closely with in-house and outsourced production facilities.• Tell the customer's story with a focus on visual design and the aesthetics of the client. This includes color palette, branding components,textures, shadows, typography, excelling at layout, spacing, and balance.• Onboarding of new design talent.