Michael Sacknoff Email & Phone Number

New Orleans, La, Us

New Orleans

Responsible for driving Boston Beer's sales volume and market goals through the team, wholesalers, and region’s account base. Collaborates with the Division Director on creating and executing a multi-market strategy for all brand platforms. Is accountable for increasing the availability and visibility of BBC’s portfolio in the region while working closely with the On and Off Premise National Accounts teams to drive National programs at the account level. Manages multiple levels of sales people including a team of direct managers and multiple wholesalers over various states. Responsible for delivering sales growth through all classes of trade while attaining net price growth goals. Must deliver the annual plans by market while managing resources to budget. Also must accomplish these goals while adhering to BBC’s selling process and teaching and developing their team.

Brooklyn, New York

Ma, Ct, Vt & Albany, Ny

Off Premise National Account Manager for the state of Massachusetts, Connecticut, Vermont, and Albany, NY. Responsible for Off Premise Accounts focused on Key Accounts Grocery and Convenience Store.

New Orleans

As a District Manager of Louisiana & Mississippi for Boston Beer Company my role is to grow the Boston Beer Brand one customer at a time, supporting accounts, & providing wholesalers the support/tools needed to increase sales for Boston Beer Company.Highlights:-All Skills from the below Account Manager role.-Manage 9 different wholesalers with seventeen different locations. Provide the wholesaler with tools/support needed to increase sales/visibility in the market. Lead sales force meetings.-Lead market Crew Drives and Focus Sales Days-Manage Product Inventory and POS Inventory-SKU Prioritization-Price Management: FOB, Laid-In, Competitive Sets, PTR, PTC-Space Management-Manage a T&E Budget, a two state LMKT Budget for three separate brands: Samuel Adams, Angry Orchard, & Twisted Tea.-Successfully launched 50+ new products/SKU with very concise targets and goals-Successfully launched two Brands in 2012 in two states: Twisted Tea (Hard Tea) & Angry Orchard (Hard Cider)-Monthly, Quarterly, Annual Wholesaler Brand/Product Strategy Meetings.-Volume/Distribution Planning & Execution with wholesalers-Make field calls, wholesaler work withs, survey accounts and market-Successfully follow company wide initiatives/bonus-In Q1 of 2013 I will move from a District Manager without People to a District Manager with People; responsible for an Account Manager's training/development, setting obtainable goals, & motivating their execution of goals.

Greater Philadelphia Area

As an Account Manager I conducted sales in Philadelphia and the Greater Philadelphia Market for Boston Beer Company. Highlights include:-Managed a Core Account list on a monthly basis while maintaining 150 account calls per month as well as hunting for new distribution-Negotiating for placements based on ROI-Brand Management - found and sold on opportunities to increase visibility of the brand in unique and different ways-Conducted promotions/events while in some cases teaming up with third party companies ie radio teams or promotion teams-Worked with Wholesaler/Distributors from Salesmen to Managers to collective/collaboratively increase sales and visibility in market for Boston Beer. Gained the respect and mind share of the wholesaler as a team player.-Managed a budget and executed month, quarterly, and annual goals and bonuses.-Promoted to Senior Account Manager after demonstrating: advanced product/style knowledge, sales/selling techniques, & negotiating skills. Demonstrated pro-activity, time-management, teamwork attitude, work life balance, leadership, and consultative position with clients.-Navigated through the three tier system of Supplier - Wholesaler - Customer

Massachusetts Office of International Trade and Investment (MOITI) is a non-profit company that works with local and foreign businesses in the goal of stimulating growth in the economy of the Commonwealth of Massachusetts. Massachusetts is one of the leading states for business as it has consistently made itself more attractive to business through support, government rebates, and tax incentives. I aided Patrick Bench, the Director of Business Development at MOITI at Executive Office of Economic Development, Commonwealth of Massachusetts. I was asked to provide data, economic profiles of local and foreign cities, list strategies, and focus on opportunities in markets for businesses.

Collegiate Entrepreneurs is a strongly recognized painting and leadership building company. As a Branch Manager I ran a $50,000 business. Cold called houses to produce my own clientele in a specified market. Hired and fired employees of my painting crew, made estimates, produced the work with my crew, ran payrolls, worked off a budget, managed the crew and client expectations/needs. I successfully negotiated with clients.

Bs, Management

Activities and Societies: Junior Year abroad - 3.5 months in Salzburg, Austria and various European countries and 3.5 months in Costa Rica.

Education record