Michael Tai Email & Phone Number

New York, NY, US

San Francisco, California, US

General manager for DoorDash Drive (white-label delivery) for the beauty retail vertical. Responsible for managing a $XXM P&L, Y% topline growth, strategy and planning, and execution (1 direct report).

Palo Alto, California, US

• Led a cross functional team responsible for accelerating cross sell growth, on track to a $20M sales goal. Owned product strategy and execution.
• Developed machine learning lead scoring model with Data Science, demonstrating 1.5x higher sales conversion by predicting which customers are likely to purchase and prioritizing sales efforts.
• Optimized cross sell purchasing journey, defining product needs, prioritizing features, and owning execution.
• Led development of Next’s 1st cross sell data model, tracking 450k customers’ behavior across multiple systems for growth analytics.

Palo Alto, California, US

• Founding hire on BizOps team, led high priority projects for the C-suite at a $4B fintech in hypergrowth mode.Growth
• Managed company 2022 growth planning, creating a shared growth framework to align VP Marketing’s spend decisions and Growth Product team’s roadmap, which together drove revenue to 3x YoY to $24M.
• Co-led 2022 growth planning with VP Sales, managing multiple cross functional teams to quantify project impact, prioritize, and win widespread buy in, which ultimately delivered $100M new recurring revenue in.
• Created company’s first claims strategy, developing efficiency metrics with board members and industry experts, leading a benchmark with McKinsey and Aon, analyzing and prioritizing actionable KPIs, and ultimately.
• Designed, launched, and scaled first company-wide strategic planning cadence, earning buy in across all levels of leadership to consolidate planning deliverables and timelines and streamline cross-org decision making.
• Drove company reorg, interviewing 30+ leaders to distill 7 top operating model issues hindering clear decision ownership and speed. Presented findings to the CEO and facilitated implementation.

New York, NY, US

• Luxury beauty franchiser: Post merger integration to realize value of investment theses, working daily with the C-suite.
• Won CFO buy in on strategy to improve unit economics through service capacity and shift schedule optimization.
• Led program management for 3 different client working groups to drive workstreams on unit economics, franchise sales strategy, and post-COVID operations playbook.Multinational Japanese bank: Developed international.
• Created region-specific product strategy and roadmap to capture $600M incremental revenue potential by analyzing customer RFP feedback, market-leading products, and competitive dynamics in Asia, EU, and U.S.Big 4 U.S..
• Built 8 models in Python using loan level data and machine learning, predicting loan behavior with 21% higher accuracy (AUC) than existing models.Major EdTech publisher: Due diligence on $4.5B transaction, covering.
• Led customer research for 3 markets, surveying 2000+ respondents across K-12, higher ed, and international

• Led org of 50+ cross-functional staff at a local NYC news media company ($300k revenue) serving college students.
• Increased page views 25% YoY (+1M) by redesigning article page and home page to optimize for mobile news consumption and multi-article engagement, leading the Web Development team (10 engineers, 2 designers)
• Led design, build, and launch of a housing selection platform, penetrating 75% of student market in 3 months.
• Drove 50% YoY revenue growth by negotiating high value native ad deals, pitching high relevance advertisers for each product, such as local restaurants and NYC landlords, to deliver superior conversion.
• Personally consulted for 50+ clients, such as T-Mobile, Papa John’s, and The Economist, by designing marketing strategies based on business goals, pitching them, and closing deals of up to $20,000 for marketing.
• Led alumni capital campaign to raise over $250,000 to establish an endowment, which increased total financial assets 71% YOY, improving net investment income

New York, NY, US

Brooklyn, New York, US

• Launched VICE’s 1st global business intelligence system to deliver real-time insights on 150+ KPIs, driving new strategies.
• Built analytics roadmap, wrote 5 PRDs, and worked with engineering to build a data pipeline, integrating 5 data sources to create an analytical data layer (2 billion rows) for insight generation.
• Prioritized insights to generate by collaborating with 16 leaders in Editorial and Finance to reach a consensus on the most important metrics. Wrote 90+ SQL queries to power business intelligence platform and launched.

New York, NY, US

• Conducted research for Professor Michael Morris, a leading expert in decision-making and conflict resolution
• Modeled human decision making in choosing romantic partners using regression analysis
• Edited over 5 papers, including “Collective Hormonal Profiles Predict Group Performance,” which was published in 2016 in Proceedings of the National Academy of the Sciences, the 2nd most cited scientific journal of all.
• Directed 2 multi-week experiments at Columbia’s Behavioral Research Lab