I lead digital transformation initiatives and partner with clients to deliver strategic growth solutions. My role involves overseeing digital projects, building scalable ecosystems, and managing end-to-end digital strategies that enhance customer engagement and streamline operations. With a focus on client success and sustainable business growth, I work closely with stakeholders to ensure alignment with business goals and deliver measurable outcomes.

At Studio DB I focused on business growth initiatives, facilitated end-to-end proposals and client processes from business development to delivery. Responsibilities included identifying and securing opportunities with existing and prospective clients, collaborating with cross-functional teams to deliver tailored solutions, and ensuring optimal outcomes aligned with strategic objectives.

As the Client Director at Buildmedia/The Boundary, I led business development and client relations, focusing on SaaS prop-tech Realspace and bespoke digital transformation offerings world-wide. I secured contracts with industry-leading multinational clients and government departments, expanding the business into new international markets. With a holistic approach and a passion for sustainable growth, I developed engaging processes utilising leading technology to drive outcomes and ensure… Show more As the Client Director at Buildmedia/The Boundary, I led business development and client relations, focusing on SaaS prop-tech Realspace and bespoke digital transformation offerings world-wide. I secured contracts with industry-leading multinational clients and government departments, expanding the business into new international markets. With a holistic approach and a passion for sustainable growth, I developed engaging processes utilising leading technology to drive outcomes and ensure positive client experiences. Buildmedia was acquired by The Boundary (UK) and the accounts I had identified and secured including Lendlease, Sekisui House Australia and Sammut group, resulted in the majority of revenue at the time of acquisition. Show less

As the Managing Director of Social Ritual, I led the company's efforts in identifying and securing new business opportunities. Designed and delivered large-scale public programmes and events, managing multi-stakeholder engagement, account management, budgeting, and reporting. Fostered genuine professional relationships with clients and successfully collaborated with organisations such as Panuku Development Auckland, Auckland Council, The University of Auckland, Auckland Design Office, Local… Show more As the Managing Director of Social Ritual, I led the company's efforts in identifying and securing new business opportunities. Designed and delivered large-scale public programmes and events, managing multi-stakeholder engagement, account management, budgeting, and reporting. Fostered genuine professional relationships with clients and successfully collaborated with organisations such as Panuku Development Auckland, Auckland Council, The University of Auckland, Auckland Design Office, Local Boards and Auckland Art Gallery. One highlight was managing the full year of public programming on Queens Wharf with over 40 events year-on-year. Another was designing and delivering Atarau Arts Festival on Maungauika (North Head) for the America's Cup combining art, culture, viewing platforms, murals, performances and A/V projection design of the war tunnels. Show less

Responsible for analysing and implementing strategic content projects for the Au/NZ markets. Providing market research and analysis, including on and offsite research to determine the needs and wants of users, gathering data and providing arguments on new business opportunities and their priority level within the greater strategy. Optimising content includes evaluating market gaps, determining what content, such as visual, geographical (GIS), metadata and information, the markets are lacking… Show more Responsible for analysing and implementing strategic content projects for the Au/NZ markets. Providing market research and analysis, including on and offsite research to determine the needs and wants of users, gathering data and providing arguments on new business opportunities and their priority level within the greater strategy. Optimising content includes evaluating market gaps, determining what content, such as visual, geographical (GIS), metadata and information, the markets are lacking, finding sources data, and pitching why this is necessary for the platform. Show less

I generated new business by meeting clients and solution selling customised spatial fit-out solutions. I coordinated with suppliers, clients, and the production team to ensure successful delivery of design solutions. Using CAD software, I created technical drawings tailored to client needs. By attending industry events, I stayed updated on market trends and consistently exceeded sales targets while building strong client relationships.