The joint venture focuses on developing and launching natural fiber reinforced components to replace less sustainable and petrol based products.

Tiroler Berghanf was started with the mission to revitalize the millennia-old cultural and medical plant hemp and make its enormous potential attainable for everyone.Outdoor cultivation and holistic use of the plant enable us to operate climate-neutral in the sense of a modern circular economy.Covering the entire value chain from cultivation to sales we dedicate all our efforts to making the most trustworthy and dependable products to naturally improve well-being.www.tirolerberghanf.atwww.instagram.com/tirolerberghanf/

Responsible for Karl Lagerfeld jewelry and watch collections, DKNY jewelry collections and Swarovski Kristallwelten jewelry collectionsLead product development and collection cycle planning Perform product management functions, including SKU breadth and depth, sales analysis, product recommendations, cost / profitability metricsResearch, select and onboard suppliers (jewelry, watches, packaging and POS solutions)Assess and steer international supplier network to ensure competitive quality and pricingCoordinate and collaborate on a 360◦ view with other departments for support, synergy and resources including design, brand management, manufacturing, engineering, communication, public relations, customer service, sales, IT, HR, Legal and FinanceResponsible for KPI tracking, cost management and achievement of turnover and profitability goals Management of 1500+ SKU product portfolio generating over 18 Mio€ in 2019Manager of 5 employees

Responsible for planning, creating and implementing jewelry collections for inhouse brands like Swarovski Kristallwelten, CRYSTALLIZED, Myia Passiello and external customers like FURLA, MAX&Co., Reiss, LK Bennett, QVC etc.Development of collection plans and product proposals incl. development and sourcing of these productsAnalysis of sell-in and sell-out data to track sales and profitability goals and feedback to global management and sales teamStrategic planning (yearly budget and mid-term planning)Plan and conduct photo shootings for inhouse brandsManagement of 1000+ SKU product portfolio generating over 11 Mio€ in 2018Manager of 5 employees

Responsible for planning, creating and implementing private label jewelry collectionsElaboration of business plan and definition of business and supply chain processesResponsible for portfolio management incl.: product strategy, collection strategy, launch cycles, product development, sourcing and pricingImplementation of the strategy and product portfolio to global sales teamDefinition of team structure incl. recruitingManagement of 600+ SKU product portfolio generating over 4 Mio€ in 2015Manager of 5 employees

Main interface to Swarovski worldwide regional sales and marketing departments Identification and analysis of market needs in each sales regionDerive strategies, marketing plan and all segment related tools and activities to address these needsSupport the local organizations to implement and increase effectiveness of B2B programs and activitiesAnalysis of new sub segments, assessment of business cases and development of strategies to approach theseManager of one employee

Project lead for elaborating the segment strategy during restructuring projectResponsible for brand strategy of ingredient brand „STRASS® Swarovski® Crystal” and monitoring of brand usageResponsible for marketing plan and brand promotion activities, competitor monitoring and internet/intranet presenceProject lead for different activities and tools e.g. novelty launch package, colour specials, brand promotionsResponsible for all trainings for internal interfaces, sales colleagues and customer’s incl. development of trainings tools

Market research project to evaluate potential of Australian lighting market and presentation of findings to the management board

Responsible for pricelists, product catalogues, novelties launch packages and other marketing tools to strengthen the brand

Constructing heating systems and control units – working mainly with AutoCAD