Michael A. Kosty Email & Phone Number

San Diego, California, United States

Develop, promote, and supervise the implementation of short and long-term marketing strategies(marketing plans, budgeting design, and content creation)Train real estate associates on the marketing tools and offerings provided by their brokerage.

Del Mar, California

The face of the brand within San Diego CountyHelped develop, promote, and supervise the implementation of short and long-term marketing strategiesPromoted and educated real estate associates and staff on all company tools and offeringsCoordinated and presented office meetings, training sessions, recruiting and retention meetingsCoordinated various advertising, public relations, content/social media with the corporate marketing departmentWorked closely with the corporate marketing department to discuss and analyze the effectiveness of current marketing strategies for specific markets.

Point Loma, California

Create financial breakdowns for all real estate transactionMaintain the office’s online presence through social mediaMaintain agent and employee files for HRAssist all agents with their marketing plans Maintain rosters, training calendars, and up-desk schedules for both the commercial division and local branchUtilizing company software and databases to update and maintain sets of reports Create marketing collateral for each agent as neededCreate PowerPoint presentations for office and regional meetingsLiaison between upper management, agents, transaction coordinators, and clientsOversee building maintenance, office equipment, and order supplies as needed while keeping within budget.

San Diego, California

Maintained ongoing promotion and advertising of the galleryOversaw the grand opening reception/exhibition Worked closely with individual artists, developing relationships with new artists and extending relationships with established artists from the gallery ‘stable’Developing and updating the gallery website.

San Diego, California

Managed deadlines and coordinated resources for the entire Marketing Services Department, which included Email Marketing, Analytics, Search Marketing (Search Engine Optimization/Pay per Click/Leads on Demand) and MediaCreated and set up compelling email campaigns and email templates for clientsOversaw web analytics specialist and associate analytic specialistAcquired and stayed up-to-date with marketing analytics best practices and standardsMonitored marketing campaigns’ progress, and created reports for clients and staffManaged A/B testing of new execution strategies, and prepared reports for recommendationsCollaborated with clients to assess their marketing needs and exceed their goals.Applied applications: Amail, EmailLabs/Lyris HQ, BlueHornet, Return Path, Deltek, Dreamweaver, Photoshop, Image Ready, Google Analytics, and most Microsoft Office applications

San Diego, California

Created and set up compelling email campaigns and email templates for clientsCollaborated with clients to assess their marketing needs and exceed their goalsAcquired, stayed up-to-date and enforced email marketing best practices in line with trends and current anti-spam lawsTrained clients, as needed, on the use of newsletters and other email marketing products.

Piscataway, New Jersey

Managed and supervised staff of up to 60Analyzed and organized operations, enforcing policies within the department pertaining to procedures for transaction processing, statement distributionInterviewed, selected and trained personnelMaintained and submitted time-sheets for payroll preparationDetermined daily and monthly priorities and established schedules for a fluid work-flow in order to maintain a consistent record of achievement with regards to meeting established deadlinesConducted and/or participated in meetings and delivered effective presentations for the purpose of informational exchange, education and motivationCommunicated and cooperated with a diverse base of business associates, staff, and clientele, ascertaining requirements and expediting support requests.