Michaela Lumia Email & Phone Number

New York, New York, United States

Los Angeles Metropolitan Area

Company Name Updated to PUBLIC OCCURRENCES • Successfully executed domestic and international events for luxury fashion and beauty brands such as Tory Burch, NARS Cosmetics, and Thom Browne• Conceptualized creative event, photoshoot, and PR gifting designs• Collaborated with visual merchandising teams and managed fabricators to create custom installations and displays• Commissioned and managed freelance staff, photographers, videographers, caterers, and additional vendors• Managed project budgets, schedules, resources, deadlines, and asset deliveries• Designed and facilitated the construction and distribution of PR brand packages for paid social campaigns• Coordinated the logistics of paid social campaigns

York, Maine, United States

• Worked with vendors to fabricate our tap truck from the ground up• Designed the Runaway Bar logo and mobile bar design• Curated perfect drink menus for weddings, private parties, and corporate events• Scheduled and managed bar staff

Los Angeles, California, United States

• Developed social media aesthetics and branding for six restaurants• Curated photo shoots to fit the new brand identity for all restaurants• Coordinated paid media campaigns with local influencers• Developed Instagram and grew following by 2400% in four months

Los Angeles, California, United States

• Responded to a variety of creative briefs, generated many “Big Ideas,” and built multiple fully-integrated campaigns within them• Created a fully integrated campaign for the Effie Collegiate Competition and earned a spot in the Semi-Finals• Obtained off-campus exposure to industry professionals and real-life branding and advertising challenges• Developed skills in creativity, collaboration, critical thinking,and communication• Learned to pitch, defend and improve upon campaigns ideas• Selected for “Agency-M,” a group that represents the M-School and runs the social media channels

Los Angeles, California, United States

• Successfully conceptualized, created, and pitched the 2020 creative holiday campaign• Helped to create a monthly email program• Created social content, advertisements, and email campaigns• Collaborated with the design team for future campaign ideas

Los Angeles, California, United States

• Designed Instagram posts and advertisements• Created strategic marketing campaigns and explored a new company design• Managed influencer relationships

York, Maine, United States

• Utilized quick problem-solving skills• Served as right-hand man to event producer

M-School, Marketing

- obtained off-campus exposure to industry professionals and real-life branding and advertising challenges - developed skills.

Bachelor Of Business Administration - Bba, Marketing

Activities and Societies: Alpha Phi Sorority

Minor, Fine/Studio Arts, General

Education record