Michaela Oakley Email & Phone Number

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

San Francisco, Ca, Us

San Francisco, Ca, Us

New York, Ny, Us

New York, Ny, Us

Stamford, Ct, Us

•Digital Marketing: Providing content and direction to the company’s digital marketing agency. Experience with Google AdWords, Yahoo Gemini, Bing, and Facebook ads. Almost fifty percent of Defense Mobile’s monthly subscribers can be attributed to this channel.•Social Media: Crafting Defense Mobile’s social media strategy and managing the company’s social media accounts including Facebook, Twitter, Instagram and LinkedIn. Building a successful following on social media focused on brand awareness and community building posts. The company’s Facebook page has grown from several hundred followers to 36,000 followers in the past 19 months.•Direct Marketing: Creating and delivering email campaigns. Consistently deliver high open and click through rates that ultimately drive conversions. Building landing pages to enhance the customer experience and increase conversion rates. •Public Relations: Writing and distributing Defense Mobile’s press releases on PRNewswire. •Other Responsibilities: Managing the weekly marketing tracker, providing support at trade shows and marketing events and helping to design marketing materials and promotional items.

Stamford, Ct, Us

•Assisting the chief marketing officer and supporting the marketing team with marketing activities.•Assisting with the production of marketing materials and literature.•Coordinating the production of a wide range of marketing communications•Providing support for marketing events and exhibitions as required•Writing press releases and promotional material for the company.•Managing Defense Mobile's social media accounts, including Facebook, Twitter, Instagram and LinkedIn, and tracking results using Google Analytics •Creating and delivering email campaigns•Updating and maintaining the marketing department's documentation and databases.

Full-service communications strategy group offering public relations solutions to healthcare companies to enable them to effectively connect with their target audience. Services offered included media relations, marketing communications, advocacy relations, reputation management and core positioning.• Communication: Wrote and edited lengthy press releases utilizing research materials provided by clients, conversations with company management and analysis of information and data on company website.• Client Service: Supported client development efforts by meeting with and speaking to representatives from large healthcare organizations to help determine their PR needs. Attended client events.• Marketing/Social Media: Worked extensively on re-design of website. Hired external web designer and provided significant edits to content. Created and managed all social media accounts (twitter, facebook, LinkedIn), significantly increasing visitor traffic. Set up Google Analytics to track customer engagement. Instructed all employees on the use of social media to build value and increase awareness.• Research/Analytics: Utilized mymediainfo, a media contacts database, to research and anticipate market developments and formulate strategies to identify potential new clients.

Bachelor Of Arts (Ba), Biology, General

Education record