Every new advancement in consumer electronics has the potential to change the way in which audiences consume, create, and distribute content. Each of these advancements represents an opportunity for us to connect more thoughtfully with our customers.I want to ensure that our advertisers are able to identify and to capitalize upon the emerging trends in technology which stand to have the most profound impact on their consumers. I strive to expose our clients to both the technologies that are driving those trends and to the innovators who are creating them. I believe that the best way to understand technology is to experience it, so in addition to external perspective, I provide experiences which allow our agencies and our advertisers to immerse themselves in those technologies in environments which encourage discourse and interaction.Technology represents a perpetual frontier for digital advertising, and every one of our advertisers is capable of being an outrider: of recognizing opportunity before anyone else. Through our efforts, we ensure that each of those advertisers stakes its claim while always staying vigilant for the next emerging trend in consumer electronics.Specialties: digital advertising, consumer electronics, digital analytics, search engine marketing (SEM), search engine optimization (SEO), paid search (PPC) management, social media