- Rebuild client websites from scratch, developing custom WordPress themes to improve performance and update branding while retaining SEO rankings - Manage a portfolio of more than 40 WordPress websites, performing regular updates of themes, plugins and core WordPress files to optimize site performance and security- Troubleshoot and address site issues when updates cause malfunctions; this process can include writing custom code and rolling back entire sites to AWS backups- Work with Jade Orchard clients to co-create podcasts that spread their messages and build their brands; this incorporates script writing, voiceover performance and production, composition of original theme music, audio engineering and podcast distribution

- Lead creative entrepreneurs, musicians, artists and solopreneurs through the process of identifying, targeting and communicating with their ideal audiences- Solve problems with clients’ websites and overall online presences by overhauling websites, building new sites from scratch or creating custom WordPress installations-Build, implement and refine email marketing campaigns, achieving open rates that exceed industry standards by as much as 30%- Create and optimize Facebook advertising campaigns, cutting projected costs to reach top-of-funnel goals by as much as 50%- Write and edit content that’s laser-focused on forwarding clients’ strategic goals, including: web pages, blog posts, landing page copy, email autoresponder series, advertising copy, serialized narrative, UI copy- Design and build integrated marketing and sales systems—including landing pages, sales funnels and online stores—that generate revenue while also advancing other vital business goals- Produce podcasts for clients in a variety of different fields, ranging from entertainment to news and medicine/healthcare

- Wrote, edited, and designed information presentation for Computer Based Training courses for clients including Intel, Sun, Apple, Juniper Networks, EMC and others- Produced and engineered technical voiceover recordings featuring myself as the voice talent- Managed the course production process and coordinated interaction between editing staff, subject-matter experts, photographers and developers

- Improved company ROI by generating and editing marketing copy for advertisements, brochures, flyers, radio spots, etc.- Built the zipRealty brand by working with writer/agents to maintain consistent, professional presentation that accurately reflected the company's image