Michael F. Lopez Email & Phone Number

Redwood City, CA, US

San Francisco, CA, US

-Joined MY Credit Union Board in 2018. Was elected to San Francisco Federal Credit Union Board following the merger with My Credit Union in 2020. (San Francisco Federal Assets: $1.4B+)Currently Committee Chair: Finance. Committee Assignments: Compensation and Governance

Stanford, California, US

• PIL is a start-up Behavioral Sciences-based lab incorporating research/IP from the Stanford Design School, Mechanical Engineering, Graduate School of Business and Stanford Persuasive Technologies Lab. Key PIL elements.
• Joined the management team in 2016. The initial role combined COO/CFO tasks, including the incorporation of the commercial operating companies (CA corp. and B.V.-NL), establishing ongoing financial, accounting and.
• PIL engages with governments (U.S. Army, Office of the Prime Minister-The Netherlands, City of The Hague), Universities (CU-Boulder, Drexel, Univ. of New Mexico, Leiden-NL), Banks, consulting firms and media companies.
• Established and negotiated 20+ partnerships resulting in innovation workshops and consulting engagements. Clients included Norsk Tipping (NO National Lottery), Santander Bank Nordics, Sopra Steria Consulting (Norwegian.
• Certificate-level training in Behavior Design from BJ Fogg (Ph.D. Stanford), the researcher/architect of the practice.

Stanford, CA, US

• President: 2018. Board Member 2014-2019. Member of the Dean's Advisory Council 2018-2019
• Created the Alumni Engagement Re-imagined initiative (AER), which charged the Board to measure and evaluate the alumni engagement status quo and identify steps to improve the customer journey/experience for 28,000+.
• Result: A redefined alumni engagement assessment which examined their customer experience with the GSB. The plan generated strategies to align resources for tangible and measurable engagement. Succeeding Board.
• Oversight and Governance included management of a $5,000,000+ endowment fund (separate from the GSB) earmarked for related GSB and Alumni supporting activities

• Management Consultant. Revenue and Business Development, Marketing, Execution Strategies and Product Development/Launches. Created tools encompassing Agile, Lean, Design Thinking, Behavior Design and Persuasive.
• Clients: Coca-Cola, AARP, The White House, Stanford University, SanDisk, Wikipedia, Creative Commons among others. Client case studies include:
• Wikipedia: Required new revenue model conforming to Wikipedia’s non-profit and community guidelines. Designed a new revenue-sharing business model employing mobile distribution channels. Engaged mobile companies and.
• Coca-Cola: Retained to address Brand repositioning and youth market issues specific to Germany. Provided a Behavior Design solution to move the Brand to a positive positioning regarding beverages containing sugar..
• Product Launches: SanDisk memory devices: Multiple campaigns encompassing European markets and range of specific products. Modu mobile phone handsets: Launched at Mobile World Congress. Company attained the highest.
• Creative Commons, the creator and architect of Open Access licensing which empowers open content over significant portions of internet. Deliverable: New Business Model. Designed a comprehensive structure to diversify.

Milpitas, CA, US

• Business development for new company memory technology (gruvi/TrustedFlash™) designed for content and interactive commercial applications.
• Successfully established trial technology partnerships with content providers including movie studios, music labels and software developers.
• Evangelized US and International Mobile Network Operators to mandate memory-card compatibility with handset manufacturers (Samsung, Motorola, Nokia, Ericsson) for current and future products.
• Test marketed first product: A five-album flash memory card release with the Rolling Stones. Sold out all available inventory (30,000 units).

• A US-based distributor, producer and financier of content for online/digital distribution, retail DVD/Video, ecommerce, broadcast television, theatrical exhibition and radio. Sales reached over $20 Million annually..
• Raised start-up capital and developed company from inception. Company eventually became the leading independent company worldwide for its market segment (Music Long Form: Concerts/Documentaries).
• Curated inaugural release for maximum impact: The Eagles (Hell Freezes Over) and Santana (Supernatural album concert). Built the catalog to over 120 titles/products including Britney Spears, Christina Aguilera.
• Competitive advantages were innovative distribution and financing coupled with proprietary revenue streams and new value-added features that eventually became industry standards. Aviva’s sales reach exceeded 60.

A San Diego-based proprietary Application Service Provider (ASP) for digital music, video and media as well as a family of Web appliances.

• A retained firm specializing in content acquisition and distribution, content/technology partnerships, Corporate and Business Development and Program financing. Retained by over 30 U.S. and international companies.
• Developed and executed a high volume practice of domestic and international distribution and acquisition transactions with major broadcasters and film studios and programming distribution companies on every continent..
• Recruited to join the founding management team with Storyfirst Communications for the first privately-owned television network in Russia immediately following the breakup of the Soviet Union. Established initial.
• CEO-Think Entertainment. An award-winning Chlidrens/Family entertainment company founded by Actor/Producer Shelley Duvall. Produced two televisions series and one network special. Published over 30 books for Children’s.
• Executive Producer of worldwide event for Amnesty International. Included a summit with several Heads of State, a worldwide rock concert and broadcast event (Paris Concert for Amnesty International). Managed event and.

Culver City, CA, US

• Head of Ancillary Markets with P&L responsibility for a division with diverse and underutilized assets. Sales projections requiring adaptive marketing and distribution skills for domestic and international markets..
• Formed a new home video distribution network covering more than 40 countries.
• Developed imaginative launch marketing and distribution to international free and pay-television markets. Among the various new series was 21 Jump Street, the first program to feature the then-unknown Johnny Depp.
• Designed a new business model for television program syndication which increased revenue 2x and remains industry standard today. Identified the opportunity of capturing the growing and future value of Basic Cable vs..
• Point person for reviewing and evaluating new technologies.

New York, NY, US

• Retained by HBO Enterprises to develop a business plan and launch strategy for a new Home Video division. Required a complete bottom-up approach, as no internal capabilities had yet existed.
• Created their first-ever Program Valuation models for in-house produced movies, television series and specials. As a result, HBO was able to increase revenue by 25%-35% from the video markets in order fund additional.

• World's largest independent video distributor. Notable exclusive titles included Michael Jackson's Thriller and in-house produced feature film, Dirty Dancing. Catalog featured wide range of feature films, music titles.
• Managed all sales, marketing and administrative operations for the International Division. Managed and mentored HQ-based staff of 10. Division head count grew from 30 to 175 with eventually nine overseas international.

New York, NY, US

-Director, Broadcast Group/Affiliate Relations. Managed day-to-day relations between CBS Television Network and 30 affiliated TV stations in Southeast US (FL,GA, MS, AL, TN). -Executed placement of network programming and coordinated on-air marketing with affiliate stations. Directed specific network-wide projects: College Football, Political Party.

US

• Division of CBS Inc. (CBS Records Group). Note: Purchased by Sony in 1987 and renamed company Sony Music Entertainment in 1991.
• Responsible for a 115-artist roster, which included Billy Joel, Bruce Springsteen, Bob Dylan, Marvin Gaye, Miles Davis, Santana and Journey.
• Managed artists’ product and developed marketing campaigns which were implemented through the CBS Records International channel marketing system. Launched over 90 worldwide releases annually. Product management.

Master Of Business Administration - Mba

Ba, International Relations/Political Science

Education record