Michael Lovett Email & Phone Number

• Define corporate messaging for internal and external audiences, collaborating with C-suite and other teams (e.g. strategy, brand) to build consensus and articulate company vision• Direct and produce content strategy for corporate events (user conferences, partner and shareholder events, all-hands meetings)• Develop and manage executive, strategic and crisis communications plans• Lead executive communications team; mentor communications teammates; collaborate across departments and teams to lead communications projects

• Managed team that provides comprehensive communications support for Hyland’s executive team• Collaborated with C-suite to develop and execute executive communications plans, supporting effective communications across media opportunities, industry events and customer engagements• Facilitated employee engagement and alignment by producing weekly, quarterly and annual all-hands meetings in virtual format

Westlake, Oh

• Developed and executed content marketing strategies for Hyland’s CEO• Improved engagement with key stakeholders (employees, customers, media) by implementing company’s first executive communications strategy• Created processes to improve efficiency and impact of strategic communications (all-hands meetings, user conferences, crisis communications, media opportunities)• Increased brand recognition and improved internal alignment by developing corporate messaging framework

Westlake, Ohio

• Managed demand generation campaigns to improve pipeline and hit revenue targets• Achieved demand generation goals using integrated marketing campaigns (email, SEM, social media, events) to engage customers and prospects • Refined lead nurturing processes using platforms such as Pardot, Marketo, Salesforce, SnapApp, HootSuite, and Tableau

• Develop content marketing strategies for startups including Old Belt Extracts, LineStream Technologies, Advanced RV, Black Sands Brewery• Contribute feature stories to print publications (Sailing World, Skiing, Charleston Magazine) • Wrote weekly column for The Post & Courier (Charleston, SC), interviewing popular musicians (Jewel, Gregg Allman, Bob Weir, the Strokes, etc.)

Cleveland/Akron, Ohio Area

• Managed external relations for fast-growing B2B and B2C technology brand • Developed content strategy for owned media channels (website, social)• Improved media impressions by crafting compelling press releases and developing relationships with bloggers and journalists• Increased blog engagement by leading 15-person editorial team, implementing editorial calendar, and establishing corporate style guide

Newport, Rhode Island And Cleveland, Ohio

• Managed print and online editorial content for Sailing World magazine• Grew subscriptions by developing compelling, carefully researched stories to connect with a passionate and informed audience• Improved engagement by redesigning “Starting Line” section and producing original digital content (videos, photos, blogs, podcasts)• Managed team of writers and photographers to meet monthly deadlines

• Managed web and social media content for Sailing World, Cruising World and Power Cruising magazines • Grew audience of 15,000+ opt-in subscribers for weekly email newsletters; increasing open and click-through rates by 200%• Drove comprehensive redesign and re-launch of SailingWorld.com

Bachelors, English, Creative Writing, Music

Activities and Societies: Jazz Guitar Ensemble

Education record