Michael Carlson Email & Phone Number

Chicago, Illinois, United States

• Supercharged YouTube channel content and merchandising, achieving 2x subscriber growth and accelerating monetization, culminating in a Silver YouTube Creator Award.• Crafted compelling proposals, campaigns, and business cases securing $120,000 in annual Google advertising grants to boost brand visibility.• Expanded merchandise sales, strengthened partner relationships, and conceptualized the Art of Alan Watts offering to drive additional ROI.

Asheville, North Carolina Area

• Rejuvenated Franny’s customer experience and eCommerce website, implementing best-in-class branding, personalized user journeys, product categorization, and streamlined checkout processes.• Boosted 10x growth in prospective customer accounts via a high-performing team with tailored objectives, quotas, sales incentives, and defined regional territories.• Implemented effective business development processes for franchise, wholesale, and drop-ship partner conversions, enhancing overall partner engagement.

Asheville, North Carolina Area

• Smashed records in customer-engagement by spearheading account-based marketing (ABM) programs distributing leads across 1,000+ value-added-reseller (VAR) account executives.

Asheville, North Carolina Area

• Founded a successful four-property real estate venture, driving profitability through strategic customer success initiatives, marketing, and operational leadership.

Chicago, Illinois, United States

• Identified customer needs and delivered impactful software development demonstrations, leveraging metrics, data partnerships, and human psychology to showcase a comprehensive product evolution roadmap.• Cultivated strong relationships across IT, procurement, and C-suite departments, enhancing collaboration and engagement.

Greater Chicago Area

• Exceeded enterprise sales targets by securing significant account-based marketing (ABM) service agreements with Fortune 100 brands, including UPS, DuPont, Accenture, Parker Hannifin, Kelly Services, Lexmark, and CyrusOne.• Strategically coached partners at Adobe, Marketo, Eloqua, Salesforce, and Google to identify opportunities, drive engagement, and close high-value deals, significantly increasing revenue.

Greater Chicago Area

• Secured enterprise contracts with Best Buy, Grainger (2x), Crocs, and Frontier Airlines, selling hyper-personalization web services that increased customer engagement and significantly boosted conversion rates.• Built and enriched a robust sales pipeline by conducting comprehensive needs analysis, delivering high-impact whiteboard presentations, and negotiating enterprise-level contracts.Enhanced customer experience through personalized web solutions, leading to higher customer satisfaction and repeat business.

Greater Chicago Area

• Surpassed $15M in cumulative annual sales quotas, leading regional marketing agency and legal sales teams to consistent over achievement in revenue growth.• Exponentially grew in high-volume regional legal and advertising sectors, expanding client portfolios and boosting customer retention through personalized service and value-driven solutions.• Honored with awards: Platinum Club (top sales award), Mark-up Award (most profitable deals), Cross-selling Award (new service adoption).

Greater Chicago Area

Greater Chicago Area

Doctor Of Philosophy - Phd, Communications

Master Of Philosophy - Mphil, Philosophy

Bachelor Of Science, Mechanical Engineering

Activities and Societies: Pi Kappa Alpha

170-Hour Tefl/Tesol Course, Teaching English As A Second Or Foreign Language/Esl Language Instructor

The International TEFL Academy Online TEFL/TESOL certification course is an interactive course taught by a seasoned university-level.

Education record

Activities and Societies: Football, Baseball