Michael Holder Email & Phone Number

Murfreesboro, Tennessee, United States

Freelance work includes consulting and site design work for local estate sale startup, personal organization and wellness startup.

Atlanta, Georgia

Five years of working in various product channels prepared me for a diversity of projects since becoming a senior level architect for State Farm. Initially designing solutions for internal power users, I transitioned to customer-focused projects in such areas as Claims, Banking, Health and Life Insurance. Utilizing Design Thinking methodologies including journeymapping, user-empathy studies, I helped transform the main navigational scheme of statefarm.com to prioritize user wants and needs and helped implement a rework of many of the top-level site destinations and their content.

Atlanta, Georgia

Relocated to the new UX Center of Excellence in Atlanta to continue work with agent- and internal-facing projects., now in the role of User Experience Architect, where I have designed the functional flow and specific UI functionalities for various products. I have developed fully-functioned prototypes for areas such as the Profile and Preferences section of StateFarm.com®, including new Electronic (Paperless) Preferences. My team and I also redesigned a number of Agent- and internal-facing applications to bring them onto current platform standards and unify their combined functionalities into a single-UI experience that streamlined the work of many Sales Leaders, support staff and others. I also supported the UXCoE in designing standard-compliant templates and library artifacts for software such as Axure, Sketch and other design tools.

State Farm Campus, Bloomington, Il

As a UID, I was involved with building and maintaining UI designs of the State Farm Life insurance application, as well as mobile app design and prototyping. This involved using responsive templates within a system of design standards implemented with a top-down UX approach for both wireframes and comps..In this position I was also responsible for a number of other functions, such as revision tracking, requirements gathering, analysis, and acceptance testing.

Hermitage, Tn

Lead UX/UI designer on the first Deloitte intranet, containing more than 75 web-based and mobile applications that support Deloitte’s consulting, tax, financial services, HR, and audit operations. Lead UX designer for dozens of internal applications, involving wireframing, prototyping and user testing in both Waterfall and Scrum production environments. Responsible for piloting new technologies, establishing UI design standards, and implementing new processes and methodologies to keep pace with the increasing demand for UX services. Volunteered for in-house mentoring program for new hires and interns, providing professional guidance, advice, and support. Major services and skills practiced: UX design: website and application design, design documentation, design patterns, standards and best practices, and style guides. Low- and high-fidelity prototypes: static wireframes and mockups, interactive mockups, and HTML prototypes. Mobile and responsive design (particularly for iPad). User research and usability testing. Translating key business requirements and user needs into a compelling user experience. Thorough working experience with Agile (Scrum) methodology for application development. Visual and Interaction Design, with a focus on communication hierarchy using layout, color, typography, proportion, iconography, photography, motion/rich media, and branding.

Hermitage, Tn

Produced User Interfaces, 3D models and animation for a variety of projects, including multimedia intros and branding. Lead the in-house team that provided formal training to graphics professionals throughout the firm, including course development and instruction for classes and regional seminars, including Photoshop, Dreamweaver, and Flash.

Sparta, Tn

Created magazine advertisements, corporate ID and branding, logos, layouts and 3D graphics for print and web for marketing firm clients. Led a small team to produce professional, high-standard results for a variety of products and services including product photography, technical manuals, and 3D assembly instruction posters.

Tullahoma, Tn

Developed graphics and document layouts for proposals, presentations and other projects for NASA/DoD contracts at Arnold Engineering Development Center, including photography and darkroom work and cut-and-paste layout and design.