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Michael Jansen is a Data Strategy Lead at DPG Media Nederland. He possess expertise in online advertising, ad serving, advertising operations, ad networks, trafficking and 24 more skills. He is proficient in German and English. Colleagues describe him as "I worked with Michael for almost five years and during that time I got to know him as a person who stands for passion in what he does. He has been actively and rapidly developing himself in the recent years. What distinguishes Michael is in the combination of his skills. His expertise, technical insight, social and communication skills, curiosity for what’s next, and his drive, made him an inspiring leader of our Ad Operations team."
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Data Strategy LeadDpg Media NederlandAmsterdam, Nh, Nl
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Data Strategy LeadDpg Media Nederland Jan 2023 - Present -
Lead Next Level CampaigningGreenhouse Jan 2020 - Jan 2023Eindhoven, North Brabant, NetherlandsResponsible for driving the vision and implementation of Greenhouse's strategic initiative Next Level Campaigning. Two main goals are to increase efficiency and innovate the cross- channel campaigning services proposition including AI media planning capabilities.- Creation of- and leading a team of specialists to drive the initiative.- Leadership member of the Business Acceleration (tech) cluster- C-level stakeholder management.- Responsible for developing growth within the GroupM/WPP network for the use our product suite.Additional activities: Subject Matter Expert - Privacy . Due to my roles in developing commercial products using consumer data through cookies and technology, I’ve (since 2012) collaborated extensively with privacy experts to do this in a compliant manner. - Creation of a basic legal framework for the GroupM NL organization (all labels).- Collaborate with our central (UK) legal team on specific GDPR cases.- Subject matter expert on privacy/GDPR, assisting on questions coming from the business. -
Head Of Business DevelopmentGreenhouse Feb 2019 - Jan 2020Amsterdam Area, NetherlandsI started this role in 2017 at Bannerconnect and it transitioned to Greenhouse during the merger in 2019. Key objective was to develop the collaboration with the GroupM labels. In this role I led the Bannerconnect Amsterdam office consisting of a multidisciplinary team and was member of the leadership team.- Proposition development for our (tech) products like the Data Platform, including the creation of a data strategy. - Re-organization of the teams and product proposition due to the Bannerconnect & Greenhouse merger.
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Director, Business DevelopmentBannerconnect Feb 2017 - Feb 2019Amsterdam Area, NetherlandsLeading the multidisciplinary team in Amsterdam and member of the Bannerconnect leadership team.- Proposition development for our (tech) products like the Data Platform, including the creation of a data strategy. - Re-organization of the teams and product proposition due to the Bannerconnect & Greenhouse merger. -
Implementation Consultant - Data & TechnologyBannerconnect Oct 2015 - Jan 2017Amsterdam Area, NetherlandsConsultant for data & technology projects (in- and external) and supporting our sales team on new business.- Created a unique commercial proposition for our Data Management Platform and successfully rolled this out to our biggest clients.- Pitched our proprietary ’20/20 viewability’ research to clients. Driving a change in the way programmatic inventory was bought, using technology and expertise provided by Bannerconnect.
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Head Of OperationsXaxis Oct 2011 - Sep 2015Amsterdam Area, NetherlandsJoined Xaxis when it was launched in The Netherlands. Started and grew the operations team and developed data driven products & business models.- Set up a unique collaborations with external partners to create commercial products and drive business growth.- Won awards (team and inidivual) for multiple innovative products (incl. TV Sync) that we developed and brought to market. - Responsible for our operational and technical migration to AppNexus. -
Manager Ad OperationsGroupm Sep 2008 - Sep 2011Amsterdam Area, NetherlandsReddion got acquired by GroupM in 2007. In this role (2008) I was responsible for the combined teams across two locations (Rotterdam & Amsterdam). - Positively changed sentiment and satisfaction of the department.- Launched an internal development program and successfully trained starters from my team to join the agency labels in various roles.- Implemented several standardized processes and introduced a new way of working with our key stakeholders (agencies), driving efficiency and increased quality of work. -
Operations SpecialistReddion Oct 2005 - Sep 2008Rotterdam Area, NetherlandsReddion; one of the first full service digital media agencies in The Netherlands. What made Reddion unique was their own built tool suite (analytics, adserver, CRM system) that connected the consumer touchpoints from across the marketing channels.Trained and worked on several operations disciplines: SEO, SEA, CRM, Ad Operations and (client) support. Learned the basics and technical setup of digital operations.
Michael Jansen Skills
Michael Jansen Education Details
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Communication
Frequently Asked Questions about Michael Jansen
What company does Michael Jansen work for?
Michael Jansen works for Dpg Media Nederland
What is Michael Jansen's role at the current company?
Michael Jansen's current role is Data Strategy Lead.
What is Michael Jansen's email address?
Michael Jansen's email address is mi****@****ect.net
What is Michael Jansen's direct phone number?
Michael Jansen's direct phone number is +314670*****
What schools did Michael Jansen attend?
Michael Jansen attended Hogeschool Inholland.
What skills is Michael Jansen known for?
Michael Jansen has skills like Online Advertising, Ad Serving, Advertising Operations, Ad Networks, Trafficking, Team Management, Crm, Mediamind, Behavioral Targeting, Ad Exchanges, Business Development, Data Collection.
Who are Michael Jansen's colleagues?
Michael Jansen's colleagues are Gijs Bol, Sorosh Djahangir, Remko Van Dijk, Bas Van Dijk, Idris Dopico Peña, Kim Van Hout, Wendy Prein.
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Michael Jansen
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