Michael J's Location
Greater Cheshire West and Chester Area, United Kingdom
Michael J's Contact Details
Michael J work email
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Michael J personal email
n/a
About Michael J
A highly organised and resourceful team player with strong hands on and leadership expertise in the arenas of Marketing & Rectifications. Campaigns/Selections, Data, CRM, PM & Product Strategy. Communicates, negotiates and influences effectively at all levels. Creative in finding real world solutions to complex business challenges. Uniquely positioned to fill the void between data language and business language.
Michael J's Current Company Details
Campaign Delivery Manager. Marketing, Rectifications.
Michael J Work Experience Details
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Analyst - RectificationsLloyds Banking Group Mar 2023 - Mar 2024Bristol, England, United Kingdom- Design and production of complex remediation mailings and supporting reports- Manipulation and compilation of large, complex datasets- In-depth closed Customer investigations to enhance data accuracy- Cheque Issuing and tracking (Data Element)- Process Mapping- Stakeholder management across the Remediation function -
Analyst - RectificationsTsb Bank Apr 2022 - Sep 2022Chester, England, United Kingdom- Design and production of complex briefs to the project data team across x12 major rectifications- Development of testing structure to enable team to carry out initial testing based on scenarios aligned with original briefs- Validation analysis of supplied test data -
Information Analyst - Transformation ProjectsCheshire & Wirral Partnership Nhs Foundation Trust Sep 2021 - Feb 2022Chester, England, United Kingdom- Dataset Analysis and Validation- Operational Dashboard Design- Ownership of key CCG reports- Data Quality Advocate -
Head Of Marketing Campaign Operations - Ford Of EuropeGtb Jan 2021 - Sep 2021HybridProviding leadership and decisioning and hands on development for the European Ecrm Marketing and Ford Pass functions.- Design, optimisation and deployment of DM, Email SMS campaign selections and post campaign analysis- Leadership of Campaign Operations Team (2x FTE Campaign Developers, 2x Strategic Data Planners)- Main point of contact for GTB/Ford Teams strategic decisioning -
Crm/Insights LeadToolstation Jan 2020 - Oct 2020HybridProvision of consultative services to the rapidly expanding diy/trade building supplier. - Management of marketing database migration to Google Platform suite- Development of processes and procedures for the use of new Google platform - Development and Implementation of new analysis function- Design, optimisation and deployment of DM, Email SMS campaign selections and post campaign analysis- Insight Advocate across Marketing, Finance, I.T and Commercial Functions -
Rectifications Senior Lead Campaign Manager - RectificationsTsb Bank Feb 2015 - Dec 2019HybridPart of a Lloyds-TSB post separation/migration rectification project to target and remediate customers impacted by legacy errors across all product portfolios. - Leadership of 1-2-1 Communications Team (x4 KPMG External FTE) - Stakeholder Management (Internal TSB, Lloyds, KPMG) - Design, optimisation and deployment of DM & Email rectification campaign selections and post campaign analysis- Data and Insight Advocate across the Rectification project
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Avp - Marketing Strategy Manager (Permanent)Bank Of America Nov 2011 - Jan 2015Europe Card Services - ChesterReporting to the Head of Customer Deepening, responsible for the development and implementation of back book strategic initiatives within the European Credit Card Business. -Development & Management of new strategic back book strategies (including conversions). -Stakeholder engagement and management at a senior executive level -Customer journey optimisation -PM/lead for dual card conversion strategy over 3 major conversions -
Avp - Marketing Development Manager (Permanent)Bank Of America Oct 2010 - Nov 2011Europe Card Services - ChesterReporting to the Head of Product Development. Responsible for the development and implementation of new products within the European Credit Card Business. -New Product Ideation, New Product Functionality & Feasibility -Management of new products through the development lifecycle-Stakeholder engagement at senior executive level -Development of “product shelf” to enable greater speed to market -Development of key partners site analytics sharing to understand key drivers & behaviours (Amazon, Amex)
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Marketing Analytics Manager (Permanent)Banco Santander Oct 2007 - Oct 2010Liverpool, United KingdomReporting directly to the Head of Customer Insights within Commercial Group Marketing. Responsible for the management, development, and output of x2 highly skilled analytics teams. -Leadership of the CRM Team (x4 fte) & Analytics Team (x6 fte)-Delivery of marketing campaign segmentation and selections to all major channels -Delivery of bespoke marketing analysis & MI to aid marketing decision making -Rigorous data interrogation to determine strong trends in customer data to influence profitable acquisition third party data supply -Creation of a Value based customer segmentation -Key member of the Product Development Working Group -
Marketing Omni-Channel Manager (Permanent)Vodafone Nov 2004 - Oct 2007Newbury, United Kingdom -
Senior Marketing Campaign Developer (Permanent)Marks & Spencer Money Dec 2002 - Nov 2004Chester, United Kingdom -
Senior Marketing Campaign Developer (Permanent)Hbos Plc Aug 1996 - Dec 2002Chester, United Kingdom -
Marketing Campaign Developer (Permanent)Halifax Aug 1994 - Aug 1996Preston, United Kingdom
Michael J Skills
Crm
Analytics
Aprimo Relationship Manager
Teradata Sql
Campaign Management
Strategy
Marketing Strategy
Product Management
Product Development
Stakeholder Management
Digital Marketing
E Commerce
Adobe Campaign
Magento
Web Analytics
Business Analysis
Segmentation
Direct Marketing
Customer Acquisition
Management
Customer Experience
Customer Insight
Mobile Communications
Retail Strategy
Analysis
Sas
Customer Analysis
Banking
Credit Cards
Financial Services
Presentations
Powerpoint
Microsoft Excel
Microsoft Project
Webtrends Analytics
Google Analytics
Sas Customer Intelligence Studio
Michael J Education Details
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Architectural Design
Frequently Asked Questions about Michael J
What is Michael J's role at the current company?
Michael J's current role is Campaign Delivery Manager. Marketing, Rectifications..
What is Michael J's email address?
Michael J's email address is mi****@****ail.com
What schools did Michael J attend?
Michael J attended University Of Central Lancashire.
What skills is Michael J known for?
Michael J has skills like Crm, Analytics, Aprimo Relationship Manager, Teradata Sql, Campaign Management, Strategy, Marketing Strategy, Product Management, Product Development, Stakeholder Management, Digital Marketing, E Commerce.
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