Michael Bolt Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada

Led account governance deliverables leading to peak agency satisfaction scores.Drafted strategic approach to better understand, appreciate and support LGBTQ2+ individuals through marketing initiatives. Annual strategic media plan development including opportunities for innovation.

Toronto, Canada

Leveraged OLG campaign data and multi-year econometric modeling to improve annual ROI, increase sales and grow annual profitInfluenced OLG's digital transformation journey from both a consumer engagement and product perspective including the growth of OLG On-line Gaming and the OLG App.Drove significant brand health, innovation and core business results through the development of customized partnerships with leading media companies including MLSE, Corus and Post Media.

Toronto, Canada

Led the development of strategic media solutions for Ford of Canada and the regional Ford Dealer Associations including the transformation of Ford into a more digitally based communication company.Surpassed defined annual media and business KPI's which contributed to Ford's consecutive years of manufacturer sales leadership in Canada.

Toronto, Canada

Exceeded Chrysler's aggressive annual media cost savings targets while elevating Chrysler into second position in the annual manufacture sales volume rankings.Dynamic media relaunch of the Fiat brand into Canada. Delivered the pre-launch sales goal of the initial allocation of Fiat 500 vehicles.Integrated MasterCard Priceless - Toronto campaign set new company registration and acquisition benchmarks.

Toronto, Canada

Allied with the Canadian Tire client team to transform the client/agency relationship into a trust based, integrated and result driven group. Delivered strategic media expertise in support of numerous category leading BMW vehicle focused campaigns.

Toronto

Collaborated with the dynamic Unilever clients and discipline focused partner agencies. Led a dynamic team of media professionals to deliver business leading and multi-award-winning campaigns featuring media driven original content for core Unilever brands including Dove - Campaign for Real Beauty, Becel - Heart Health and Hellman's - Real Food.

Toronto, Canada

Developed numerous Media Innovation Award winning campaigns in partnership with Nike Canada including 2002 and 2003 MIA Best of Show.

Toronto, Canada

Managed strategic media planning for a number of brands including Pizza Hut, Dairy Farmers of Ontario, and Campbell's.

Honours Business Administration, Marketing, Business & Management

Ica Masters Certificate In Brand Communications, Marketing

ICA and Schulich partnership program for senior advertising agency professionals rooted in the 3 areas of Brand Communication, Innovation.

Omnicom University Executive Management Program, Marketing

Omnicom Executive program designed to elevate the skills of select senior agency members. This expert facilitated case study based program.