Michael J. Frawley Email & Phone Number

La Quinta, CA, US

United States

Real Estate Agent, Commercial Photographer specializing in real estate, hospitality, events and commercial businesses.

La Quinta, California, United States

Working exclusively in Southern California, Michael has over 20 years of experience making dreams come true in both commercial and residential real estate. Buying a home can be stressful, but Michael goes above and beyond to make his clients feel at ease with the process. He finds this to be the most rewarding part of being a real estate agent.Michael has.

Coachella, California

• Principal strategist of $85mm gross revenue two-asset enterprise, entailing oversight of 1.5K cross-functional staff, four food venues, 2.6K seat showroom, 2.3K slots, and 40 table gaming positions. Recruited to expand.
• Accomplished 24% compound EBITDA growth in 19 months.
• Brainstormed and created the five-year technology master plan, entailing hybrid blockchain rewards programs and cloud-based data warehouse, combining OS, ERP, CRM and OLAP analysis.
• Bolstered enterprise DB churn from.70 to 1.1 in 15 months via revamping of value niche positioning and advancement of tech-based CX solutions.
• Expedited first ever F&B standardized recipes, menu engineering, ordering, and receiving SOPs, inventory control, and waste analysis.
• Attained 100%+ ROCE in 15 months on $24mm gaming position CAPEX.

Stateline NV

• Dynamic overseer of $52mm gross revenue distressed asset entailing 600 cross-functional employees, a 535-key two-tower hotel, four dining venues, retail space, convention ballroom, with 425 slots and 35 tables in.
• Slashed OTA bookings 23% via intense direct channel improvements.
• Masterminded three-year strategic plan driving technological growth in CX branding, API development, RFID mobile apps, and cultural modifications.
• Shaped new revenue management culture entailing competitor SWOT, distribution yield management, business mix yield management, channel inventory, LOS yield management and dynamic pricing tactics.
• Formalized FOH Food and Beverage SOPs and audits eliminating fraudulent check voids, overpouring and inventory shrinkage.

Remote

• Spearheaded consulting assignments administering full life cycle project management of key priorities from industry leaders and major clientele.
• Delivered operational assessments of 12+ Native American Gaming and Hotel facilities for the Washington State Gambling Commission.
• Executed a CAPEX deployment study evaluating accepted lodging and gaming ROCE calculation methodologies for British Columbia Lottery Commission.

Marksville, Louisiana

• Proactive leader of $135mm gross revenue full-service casino resort entailing 1.7K+ cross-functional staff, a 535-key hotel, RV park, multi-screen cinema, 2.8K seat showroom, health spa, five dining venues and a 1.6K+.
• Recruited to revitalize and turnaround a two-year compound 55% EBITDA loss and negotiate a $180M high-yield bond restructuring. Strategies resulted in the highest net income in Q1 of 2015 since Q1 of 2013.
• Conceptualized and outlined a five-year scalable business plan entailing reduced gaming dependence in favor of enterprise diversification for submission to the Council.

Los Angeles, California, United States

Trusted advisor on casino/hotel resort acquisitions, financing, business development opportunities, and joint hospitality ventures.

Atlantic City, New Jersey, United States

• Orchestrated sustained operation and sale of $174mm gross revenue distressed asset. Daily operational leader of 1.8K cross-functional staff members, full-service 809-key hotel, 7 butler-serviced themed penthouse suites.
• Revitalized lackluster GOPPAR by 23% via revised lodging metric creation, direct channel management, dynamic price forecasting, amenity price points, revised cancellation, deposit policies and low-yield marketing.
• Secured a YOY total slot revenue increase of 13% against a -9.6% YTD Atlantic City slot market (2012-2013).
• Helmed rebranding of the property to “The Atlantic Club”, rolling out the city’s first “locals casino” operating model.
• Co-led the Atlantic City asset disposition with the largest internet gaming company in the world.

Atlantic City, New Jersey, United States

• Overhauled $278mm gross revenue multi-site operations over Atlantic City Hilton, Bally’s Tunica, and Resorts Tunica comprising 3.7K+ total staff, 1.2K+ room keys, 12 dining venues, two convention ballrooms, 2.3K seat.
• Slashed Atlantic City $80M non-efficient annual labor costs by 19% without comprising brand integrity.
• Maintained triple EBITDA gains across southern region via lodging capital allocation, consistent gaming asset replacement cycles, and increased promotional yield dollar multiples.
• Implemented two celebrity chef dining venues in Atlantic City (Kerry Simon Prime, and Patsy’s NYC).
• Completed three Atlantic City $15mm food venue renovations from concept, design, and construction.
• Dispatched centralized SOPs for ordering, receiving, storing, issuing, cooking, and serving for 12 dining venues across all assets.

Tunica, Mississippi, United States

• Essential overseer of two assets with combined $120mm gross revenue, (Bally’s Tunica and Resorts Tunica) entailing 450 hotel keys, seven dining venues, golf course, three retail outlets, inclusive of 2.4K slots and 44.
• Supervised and equipped 1.5K+ cross-functional employees.
• Shattered the southern region’s prior year of $11mm EBITDA to $32mm within 12 months via installation of state-of-the-art gaming products, renewed food quality, value conscious pricing tactics and direct marketing.
• Consolidated redundant, procurement, accounting, warehousing hotel, food and beverage, hotel, and gaming into singular divisional accountabilities.