Michael Forrest Email & Phone Number

Austin, Tx, Us

Remote

- Leading a team of six through implementation of Student Success Hub and Salesforce Marketing Cloud for 10,000 students and 92 users across 6 colleges and 4 departments- Designing a functional Experience site for students to interact with university faculty and staff- Responsible for collection of business requirements and build of functional processes leveraging Salesforce EDA

Austin, Texas, United States

- Led 5 Salesforce implementations for universities including University of Washington, Berklee College of Music, and Unity Environmental University- Owned the extraction and translation of business requirements into functional products and services for internal Salesforce and external Experience Cloud users.- Created interactive documentation with Scribe, Loom, Lucidchart and other tools to support user acceptance testing, end user training and technical knowledge transfer to IT teams- Configured applications, objects, fields, security, UI, automation, and analytics across multiple orgs and environments to achieve client and customer success.

Austin, Texas, United States

- Managed funnel of 9,500 MBA applications across five programs, representing 50% of McCombs application volume and resulting in 41% of total enrollments.- Collaborated with Admissions and McCombs IT to create and resolve over 650 JIRA tickets, enhancing and automating the Salesforce ecosystem.- Resolved 300+ external applicant issues and created 40+ internal Salesforce support cases, improving application integrity.- Coordinated design, development, and implementation of custom and off-the-shelf applications.

Greater Seattle Area

- Collaborate with IT in managing the ERP system (Visual Mfg) to produce reports that allow for strategic decision-making regarding production and allocation of material for over 3,000 customer accounts.- Proactively communicate production delays and estimated ship dates to the sales team and customers through the CRM case system.- Assist with scheduling production in diecast in accordance with lean methodology, increasing die-cast output by 90.2% over the first nine months of 2018.

Greater Seattle Area

- Enhanced Salesforce functions and created dynamic dashboards, improving sales team effectiveness by 25% and providing real-time KPI visibility.- Led sales and business development, achieving 33% and 26% YoY growth in the agricultural portfolio for two consecutive years.- Partnered with marketing to produce the first agricultural product catalog, resulting in a 12% YoY sales increase for agricultural distributors and dealers.

Frisco, Texas

- Ensured that sponsorship merchandise was delivered efficiently to fans during pre-game activities- Grew the FC Dallas brand by leading community outreach events in the greater Dallas area- Researched sponsorship contract acquisition for the newly named Toyota Stadium.

Master Of Business Administration - Mba

Bachelor Of Business Administration - Bba, Marketing; Mandarin Chinese

Activities and Societies: Men's Club Volleyball, Chinese Language and Culture ClubPursued a B.B.A. in Marketing with an additional minor.

High School, General Studies

Activities and Societies: Varsity volleyball, basketball, track & field, softball- Attended school in Southeast Asia, developing a well.