Michael Lopez Email & Phone Number

West Melbourne, Vic, Au

Melbourne, Victoria, Australia

Key responsibilities:• Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing clients.• Manage client accounts and deliver regular reporting.• Oversee and grow the marketing department, consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new accounts.• Identify short-term and long-term scheduling, budget, and… Show more Key responsibilities:• Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing clients.• Manage client accounts and deliver regular reporting.• Oversee and grow the marketing department, consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new accounts.• Identify short-term and long-term scheduling, budget, and resource needs, including developing and managing an annual marketing budget, profit/loss projections, expenditure spending, and other financial considerations.• Develop and implement paid advertising strategies (Google, Facebook, Instagram).• Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer trends in order to translate results into actionable insights for the marketing team. Show less

Medellin, Col

Managed rebranding and digital transformation process of the company, from leading the website development to optimising digital sales channels. Furthermore, I coordinated the real estate sales team and its processes. Primary Responsibilities: • Developed, reviewed and improved sales systems, policies and procedures. • Assisted with the execution of strategic marketing plans. • Hired, trained and evaluated employees, taking corrective action when necessary. • Coordinated… Show more Managed rebranding and digital transformation process of the company, from leading the website development to optimising digital sales channels. Furthermore, I coordinated the real estate sales team and its processes. Primary Responsibilities: • Developed, reviewed and improved sales systems, policies and procedures. • Assisted with the execution of strategic marketing plans. • Hired, trained and evaluated employees, taking corrective action when necessary. • Coordinated marketing campaigns for customer acquisition and customer loyalty. • Created and analysed performance indicators of the marketing department to identify new opportunities for the company. Show less

Medellín, Antioquia, Colombia

Australia

Inspired people and companies to bring their ideas to life through creativity, collaboration, and a sustainable approach.Key responsibilities:• Sourced and validated opportunities for experimentation and new potential forms of growth.• Conducted customer research and facilitated ideation processes, as well as guided prototyping and validation with customers.• Applied innovation methodologies and tools in start-ups, small and medium-sized companies (e.g. Design Thinking, Lean… Show more Inspired people and companies to bring their ideas to life through creativity, collaboration, and a sustainable approach.Key responsibilities:• Sourced and validated opportunities for experimentation and new potential forms of growth.• Conducted customer research and facilitated ideation processes, as well as guided prototyping and validation with customers.• Applied innovation methodologies and tools in start-ups, small and medium-sized companies (e.g. Design Thinking, Lean Start-Up, Business Model Canvas, prototyping).• Facilitated experiences and workshops.• Developed products and services.• Built and designed the company's marketing and branding strategy.• Coordinated the daily operations of the company. Show less

Miami, Florida

Supported the Property Manager to maximize occupancy by generating traffic through social media, scheduling appointments, securing rentals, promoting resident retention, and providing exceptional customer service. Key Responsibilities• Assisted property management processes (Maintenance and repairs).• Encouraged and supported general strategic planning and generated marketing strategies for the internal client and customer loyalty.• Implemented community management.

Master Of Entrepreneurship And Innovation, Business Administration And Management, General

Distinction thesis focused on the study of intrapreneurial skills, the methods to develop them, and the model of intrapreneurial behaviour.

Bachelor In International Business, Business Administration And Management

Development of skills to analyse the economic, technological, political, legal and social variables typical of the international.