Michael Morgan Email & Phone Number

Orange County, California

Survey Insights and Analytics Consultant with proven record of success in customer and employee survey research. Extensive management experience in customer and employee survey research, marketing research, strategic market planning and competitive analysis. Expertise in the financial services, automotive and transportation industries. Background includes working for large fortune 500 companies and smaller companies and organizations.Key competencies:• Survey Design• Defining Objectives• Getting Stakeholder Buy-in• Questionnaire Programming• Monitoring in Field• Analysis of Data• Presentation of Findings• Recommendations • Actionable Takeaways

The Team Member Insights team in Corporate HR conducts research and analytical studies to help understand team member experiences at Wells Fargo. My Strategic Consultant role is versatile and helps the team achieve the goal of superior strategic consulting and flawless execution across the global Wells Fargo footprint.

Irvine, California

Oversaw Dealer Services and Consumer Lending survey research and business insights functions. • Developed actionable business insights based on survey research and analysis. • Designed online survey methodologies, including customer / dealer / employee satisfaction. • Created survey questionnaires, programming questionnaires using the Qualtrics online platform, beta-testing surveys, fielding surveys and full data analysis. • Creation of a presentations to clearly present findings/data visualizations and recommendations.• Reduced survey research costs from outside vendors by $2.5 million through:- Bringing survey research in-house and conducting surveys myself using cost effective tools. - Produced over 100 different surveys a year, versus outsourcing surveys to research vendors.

Irvine, California

Supervision of BAX Global’s market research, strategic market planning and competitive intelligence functions. • Conducted market research - customer satisfaction, customer needs and new product research via surveys and focus groups. • Developed competitive SWOT analyses and distribute competitive intelligence worldwide. • Identified new business opportunities for product development and enhancement. • Processed annual market plan and strategic market input to the parent’s strategic plan.