Michael O'Dea Email & Phone Number

Ireland

Dublin

Responsible for creating and setting up the company, sourcing and negotiating product agencies and contracts. Providing consultancy, marketing, clinical audit, post-marketing surveillance, product management, market research, specialist sales, product training, sales training, market access, price negotiation with reimbursement authorities, and developing new markets. Working on long and short-term contracts with multinational and local companies including:Pfizer, Ferring, TKT(now Shire), Aerocrine, Phoenix Laboratories, N.T.C., Fresenius-Kabi, Oxford Biosystems, Penside Consultancy, Talisker and Dendrite Clinical Systems as the Authorised Agent in Ireland. Dendrite provides clinical audit software and services used in many specialties in particular cancer and cardiothoracic surgery. The database system is also used for National registries by pharma and medical device companies.

Dendrite Clinical Systems is a specialist supplier of clinical database and analysis software and consultancy services for Irish hospitals.. Dendrite has a unique and proven track record of delivery based on a deep understanding of professional users needs in an increasingly dynamic health care environment. Dendrite database systems are widely used to support:Single specialty clinical information systems audit and clinical governance Multi specialty clinical information systems National disease registries that establish clear standards for clinical care Specialist society and associations' databases Pharmaceutical observational registries Application within the private healthcare sectorhospitals.

Blanchardstown

Marketing a range of leading-brand OTC products and prescription pharmaceuticals. Responsible for identifying new product opportunities, developing multi-channel marketing campaigns for top OTC brands such as Uniflu and Exputex. Responsible for development of marketing strategy and promotional materials as well as new product launches. Particular experience with market access, pricing and PCRS reimbursement submissions.

Dublin

Marketing Services for Endocrinology products

Elected as Honorary Secretary and active executive committee member of Pharmaceutical Managers Association of Ireland (PMI).Responsible for managing the development of the PMI website through several iterations to its present form and the integration and development of the PMItv project.

Honorary Secretary

Dublin

Managed Sales and Marketing for Endocrine portfolio (Growth Hormone Deficiency (Paediatric and Adult), Acromegaly and Pituitary Disease) with a turnover of €4M., including top and bottom line (EBIT) financial responsibility, strategic planning, product management, business analysis and business development. Leader of a specialist team of five people. Appointed to three international task forces focusing on marketing, product development and parallel trade issues.

Dublin

I.V. Nutrition, Gastroenterology, Rheumatology.

Ireland

Promoting drugs for Inflammatory Bowel Disease, Rheumatoid Arthritis and IV Nutrition.Calling on Consultant Physicians, Surgeons and Hospital Pharmacists.

Dublin And Southern Counties

Promotion of Dermatology, Wound Care, Gastroenterology and Rheumatology prescription medicines, Participated in OTC launch of Nicorette gum.

Bsc, Zoology,Botany, Geology, Psychology

Certificate In Marketing

Education record