Michael Madsen

Michael Madsen Email and Phone Number

Global Launch Program Manager at WSA @ WSAudiology
singapore, singapore
Michael Madsen's Location
Copenhagen, Capital Region of Denmark, Denmark, Denmark
Michael Madsen's Contact Details

Michael Madsen work email

Michael Madsen personal email

n/a
About Michael Madsen

I can offer result-oriented and business driven PRODUCT AND LAUNCH MANAGEMENT with specific skills in the following areas:• More than 20 years product management experience with medical devices and IT solutions – and bringing new innovative and value-adding solutions successfully to the market• Development and marketing of medical devices (both HW and SW) as well as business critical IT-solutions and software applications.• Portfolio and Road-map Planning and preparation of product strategy on product group as well as company level.• Extensive international experience from strong international cooperation and collaboration in multi-cultural organizations.• Stakeholder management with holistic mind-set to deliver through the value chain and especially in the cooperation between development, production, marketing and sales.• Highly agile mind-set through working with agile development processes.• Management, from 6 years of management experience of a team of employees in product management, specification, graphical UI design and customer support.I’m motivated by setting and achieving ambitious goals for new product introductions. Working in a team focusing on delivering new value for customers/end-users and fulfilling business goals are strong drivers for me.My key competences, enhanced by experience from various tasks and responsibilities I have carried out, include portfolio planning, road-mapping, strategy planning and execution, innovation management, product life cycle management, market analysis (market, trends and competitors), segmentation, product differentiation and positioning, requirements, software development, product development, product launch and go-to-market planning, product training, market communication and support, product performance and profitability analysis, product area leadership as well as change management.

Michael Madsen's Current Company Details
WSAudiology

Wsaudiology

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Global Launch Program Manager at WSA
singapore, singapore
Website:
wsa.com
Employees:
850
Michael Madsen Work Experience Details
  • Wsaudiology
    Global Launch Program Manager
    Wsaudiology Mar 2019 - Present
    København, Hovedstaden, Danmark
  • Widex
    Global Business Solutions Manager
    Widex Jun 2016 - Mar 2019
    Copenhagen
  • Widex
    Product Program Manager
    Widex Sep 2015 - Jun 2016
    Lynge
  • Oticon A/S
    Senior Product Manager (As Consultant/Temp)
    Oticon A/S Feb 2015 - May 2015
    Copenhagen, Denmark
    Product management for next generation fitting solutions covering market intelligence, competitor analysis, scoping, concept development and testing, prioritization of requirements and features, specification, core asset development, stakeholder management, training, internal and external communication.
  • Oticon A/S
    Portfolio & Roadmap Planning
    Oticon A/S May 2013 - Jan 2015
    Copenhagen, Denmark
    RESPONSIBILITIES AND TASKS:• Drive the work of multi-brand portfolio and roadmap planning as a new discipline.• Drive work with Product Vision and Business Plans, as new deliveries in strategy and roadmap process.• Project lead for drafting the product strategy.RESULTS:• Established and implemented process with the main responsibility placed in Sales/Marketing, involvement of R&D and built-in review, approval and guidance from top management. • Additionally developed Tool for roadmap planning used internally as a single reference in the organization for 4-6 years of product launch plans.• Earlier identification and maturation of ideas and to shift responsibility for this activity from R&D to Sales/Marketing.• Agreed goals and scoping for the definition of Solution Strategy task with top management and create results in cooperation with the management of the Sales / Marketing and R & D.
  • Oticon A/S
    Fitting Solutions Product Manager And Management
    Oticon A/S Sep 2007 - May 2013
    Copenhagen, Denmark
    RESPONSIBILITIES AND TASKS:• Manage a 15 people multi-site team in Denmark and Switzerland of product managers, system architects, UI designers, Requirement specialists / audiologists and supporters.RESULTS:• Change management with everything from creating visions and direction to establishment of new operational team structure for transition to agile development process and ensure cooperation and successful half-yearly product launches by the merger of two similar departments in Denmark and Switzerland. Additionally execute hiring, terminations, performance evaluation, development process, coaching, salary adjustments on both locations.
  • Oticon A/S
    Product Manager, Fitting Solutions
    Oticon A/S Aug 2004 - Sep 2007
    Copenhagen Area, Denmark
    RESPONSIBILITIES AND TASKS:• Link between market and product development to ensure efficient solutions and successful ½-annual product launches.• Market research, concept development, specification, development, testing, beta testing, marketing, installation, training, support and follow-up.KEY RESULTS:• Successful introduction of completely new fitting platform in 2007 to approximately 50,000 professionals throughout the world. Recognized for great knowledge of the market and the product for creating maximum confidence by the team.
  • Medtronic
    Senior Product Manager
    Medtronic 1998 - 2004
    Copenhagen Area, Denmark
    RESPONSIBILITIES:• Management of "Gastro Diagnostics" product line including the creation of short- and long-term product plans, maintenance and new product definitions, pricing strategies, launches and forecast with a total sales budget which increased from 21 to 37 MUSD in the 6 years.• Drive development projects from concept to market-test-release including product / market analysis, identifying user needs, beta-testing and launch.• Establish training programs for local product managers / specialists, sales representatives and clinical specialists in clinical applications and products.• Establish and maintain contacts with "Key Opinion Leaders".• Uncover new opportunities to develop the Gastro business area.
  • S&W Medico Teknik A/S
    International Market And Product Management
    S&W Medico Teknik A/S Aug 1987 - Aug 1998
    Copenhagen Area, Denmark
    International Market and Product Manager, Emergency Cardiac Care and Monitoring (3 years)RESPONSIBILITIES:• Development and implementation of market strategy and marketing plans .• Analysis and identification of market trends in relation to competitors, customers and technologies.• Development of the market including the identification of product portfolio and prices - sales budget of DKK 50 million.• Sales/Marketing representative in development and thus the creation of market specifications in connection with new development or adaptation of existing products.• Training of internal sales, dealers and end customers.• Account manager for a major OEM customer.• Editor for Cardio-Aid Newsletter, which was published three times a year in an edition of 5,000 copies and targeting both resellers and end users.Product Specialist In Customer and Sales Support (2½ years)The tasks covered product support internally and externally, bidding and calculation of profit as well as design and implementation of new budget and pricelist system. In addition, product manager for all accessories from our suppliers to the end customer (turnover. DKK 20 million).Assistant Market Manager, Neonatal Monitoring. (3½ years)The tasks included the product support internally and externally, collection of market information and participation in development projects.Production Engineer in the logistics department (2 years)The tasks included the production planning, operation monitoring and reporting, development of new control methods and maintenance of control parameters, optimization of product flows and stock and the development of support tools/computer programs to MAPICS on IBM System 36

Michael Madsen Skills

Medical Devices Product Management Product Launch Product Marketing Product Development R&d Market Development Market Analysis Cross Functional Team Leadership Global Marketing Product Lifecycle Management Competitive Analysis Marketing Strategy Strategy Go To Market Strategy International Sales Scrum Business Strategy

Michael Madsen Education Details

Frequently Asked Questions about Michael Madsen

What company does Michael Madsen work for?

Michael Madsen works for Wsaudiology

What is Michael Madsen's role at the current company?

Michael Madsen's current role is Global Launch Program Manager at WSA.

What is Michael Madsen's email address?

Michael Madsen's email address is mi****@****dex.com

What schools did Michael Madsen attend?

Michael Madsen attended Copenhagen Business School, Danmarks Tekniske Universitet.

What skills is Michael Madsen known for?

Michael Madsen has skills like Medical Devices, Product Management, Product Launch, Product Marketing, Product Development, R&d, Market Development, Market Analysis, Cross Functional Team Leadership, Global Marketing, Product Lifecycle Management, Competitive Analysis.

Who are Michael Madsen's colleagues?

Michael Madsen's colleagues are Lorenzo Hendriks, Morgan Desoto, Arunachalam Muthu, Rachelle Reid, Agustiar Agustiar, Orlando Gabriel Junior, Reka Meszaros.

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