Michael Weissman Email & Phone Number

Every company needs a fresh perspective. That's what I am obsessed about. In my 35 years in marketing, I've helped top executives get answers to their most pressing questions -- often by delivering a new way to think about the problem. With over 14 years CEO experience and 25 years in executive marketing and management positions, I bring a very broad experience to all engagements. Key Highlights- Invented a new way to promote products on ecommerce sites that helped over 100 world-class brands like Starbucks, BMW, Unilever, Toro, SiriusXM, L'Oreal, and Pepsi tell better stories and more emotionally connect with shoppers. Customers called it the "Best Retail Media Platform on the market." Granted 8 U.S. patents for these marketing and branding innovations. - Helped companies such as Amazon, Apple, and Adobe grow more quickly by answering the key questions they wrestled with. Repositioned and re-branded over 100 smaller companies. Designed innovative product roadmaps and go-to-market strategies that made it easy to enter new markets.- Delivered over $1B in revenue growth over career while leading product line teams, including growing market share in 18 different product categories (as much as 8x increases)- Received over 30 awards for marketing, branding and products across six different agencies and four different companies. The marcom awards were in logos, packaging, web design, public relations (PR), annual reports and promotions. - Turned around a brand tracking company who's clients included Merrill Lynch, IBM, Oracle, Fidelity Investments, JD Edwards and Intel. - Was the chief marketing officer of four companies: two public and two private - Rebranded and repositioned a semiconductor start-up and helped achieve a 3x higher exit valuation in 18 months for $190m. Granted one US patent here.- Published author in 7 languages. The book (The Paradox of Excellence) was featured in Harvard Business Review and Fast Company and reached the top 25 business books list on Amazon.- Presided over two trade associations and was a Board member of a third trade association.

Listed skills include Leadership, Product Marketing, Marketing Management, E Commerce, and 46 others.