Michael Witte Email & Phone Number

Experienced Manager with a broad range of competencies and a long-term record in running successful businesses and strategic projects• Directing the development and operation of business units, and manages strategic partnership development on a worldwide level. • Responsible for developing new marketing strategies and focuses on the acquisition of new projects and the promotion of new business opportunities. • Leading strategic, organizational, and business strategy projects, both for internal purposes and major international companies (incl. operations at Fraunhofer's Massachusetts-based US affiliate). Experienced specificially in:• International market development (USA, Japan, Europe)• Medical technologies• Media, information, and communication technology• Commercialization of R&D breakthroughs• Business services• Evaluating applications for novel technologies and systems• Infrastructure vendors (network providers)Key Successes• Successfully established new business areas and secured significant resources at the Fraunhofer Heinrich-Hertz-Institut • Established TiME Lab, a partnership and innovation platform to support the development of novel media technologies; established several key strategic partnerships around this platform, including agreements with the Berlin Philharmoniker, Sennheiser and others• Attracted new businesses to create an estimated 850 new jobs, including the establishment of the largest customer care company in East Germany in 2005• Substantially rebuilt product marketing (structures, processes, tools) at a utility provider, directly increasing number of customers• Established a new service area (marketing consulting); successfully acquired strategic projects; increased annual revenues by 30 to 50% on average• Developed and implemented a new distribution model (“Extended Sales“); successful execution with 10 pilot clients (focus: special interest offers in Germany, Poland, and eastern Europe)

Listed skills include Marketing And Strategy, Product Application And Commercialization Strategies, Management Of Innovation, and Personnel And Project Management.