Business Consultant and Leader Coach. Experienced Director and General Manager with a demonstrated track record of driving profitable business growth, successfully leading multiple business transformation programmes, new business start-ups, and Joint Ventures during his career to date.Skilled in strategy formulation and deployment, and focused growth planning centred on brand positioning, customer segmentation, account planning and pipeline management. Through the “M” business, Michael now brings this expertise into a process that can help any firm to win in their markets. He works with all sizes of business…from sole traders, to business teams of over 1,000 people. M Business Consulting advise on holistic business strategy, cost elimination, operational efficiency, market and customer profiling and targeting, marketing development, and even organisational design …all centred on sustainable business profitability.