Michael Zukewich Email & Phone Number

Detroit, Mi, Us

Detroit Metropolitan Area

- Focus my attention on building relationships with business leaders on behalf of our lawyers and connect these prospects to our legal problem solvers when the need arises.- Coach individual lawyers on providing value-added outreach to successfully build relationships with clients and prospects.- Work with practice group leaders and individual attorneys to provide strategic guidance and proactive recommendations for the development, implementation and management of business development and marketing plans, materials, communications, client programs, RFP responses/pitches/presentations, SEO, alerts, experience lists, and other customized materials for new business opportunities.

Greater Detroit Area

- Focus my attention on building relationships with business leaders on behalf of our lawyers and connect these prospects to our legal problem solvers when the need arises in more than 65 areas of practice, such as Bankruptcy, Cannabis, Corporate Finance, Employee Benefits, Energy, Environmental, Food & Beverage, Government Policy, Health Care, Intellectual Property, Labor & Employment, Litigation, M&A, Privacy & Data Security, Real Estate, Tax and Venture Capital.- Coach individual lawyers on providing value-added outreach to successfully build relationships with clients and prospects.- Work with practice group leaders and individual attorneys to provide strategic guidance and proactive recommendations for the development, implementation and management of business development and marketing plans, materials, communications, client programs, RFP responses/pitches/presentations, SEO, alerts, experience lists, and other customized materials for new business opportunities.

Bloomfield Hills, Michigan

- Managed the business development initiatives for the firm's intellectual property law practice and corporate law practice.- Collaborated with the intellectual property and corporate practice group chairs as well as the business development partners on developing a strategic business development plan for the practices.- Worked with the business development team on implementing initiatives highlighted in the practice group’s business plan.- Identified business opportunities with attorneys to approach prospective clients and analyze existing clients for cross-selling opportunities.

Greater Detroit Area

- Responsible for all of the marketing and business development initiatives for the intellectual property law practice.- Worked closely with partners, practice group leaders and senior management to implement business development plans.- Managed and implemented all public relations, client/potential client events, RFPs, pitch meetings, collateral, website updates, social media outreach and advertisements.- Identified and analyzed business development opportunities with existing and prospective clients.

Ann Arbor, Michigan

- Managed and executed digital marketing campaigns for clients that included SEO, email marketing and social media initiatives.- Lead the firm’s SEO initiatives for the professional services industry with an emphasis on marketing for law firm clients.- Produced on-site and off-site SEO strategies for client campaigns, including link building.

Washington D.C.

- Managed all marketing initiatives for the Washington, D.C. and New York City offices.- Creator of the firm’s social media communications and coordinated public relation initiatives with the PR team.- Coordinated customized business development pitches, presentations and responses to RFPs.- Updated the firm’s website, marketing brochures and other collateral for consistency in client pitches.- Created practice group newsletters and alerts directed at existing and potential clients.- Conducted research regarding prospective clients, competitor activity and market trends to aid in the development of marketing plans, presentations and proposals.- Managed all aspects of trade shows, client seminars, event sponsorships and advertisements for the east coast offices.

Greater Milwaukee Area

- Developed a strategic marketing plan that included rebranding the firm's print collateral and website.- Coordinated senior partner’s speaking seminars and materials.- Created all marketing materials for the annual Matrimonial Lawyers Network of America meetings.