Michelle Ocampo Email & Phone Number

Florida, United States

St Petersburg, Florida, United States

St Petersburg, Florida, United States

Tampa/St. Petersburg, Florida Area

• Work closely with the Manager of Marketing to establish and execute global content marketing strategy. • Perform ongoing research of content marketing best practices and tools to identify new market opportunities and deliver recommendations on necessary updates to current strategy.• Lead a monthly meeting to communicate performance against content marketing benchmarks.• Manage company website and blog, including, but not limited to, content updates and postings, topic generation, author consultations, copyediting, distribution, and editorial calendar maintenance.• Develop new high-impact content and repurpose existing content for Sales and Marketing initiatives, including content for web, blog, white papers, email campaigns, digital advertisements, social media sites, videos, webinars, presentations, brochures, and other publications as needed.• Edit Sales and Marketing content to ensure consistent tone, messaging, and branding across campaigns.

Tampa, Fl

• Collaborated with the Marketing Coordinator to design and develop marketing collateral.• Co-managed projects on tight deadlines covering numerous areas.• Assisted with the planning, marketing, and execution of high-profile events for the Sykes College of Business including but not limited to: Sykes Hall of Fame Business Speaker Series; Leadership Speaker Series; Emerging Leaders Development Seminar; Leadership Summit.• Maintained and updated the Sykes College of Business website and Facebook page.• Student speaker in the Sykes College of Business promotional video: http://www.ut.edu/business/

Annapolis, Md

• Interfaced with customers to identify purchasing needs and provided high-quality customer service.• Organized and maintained the store to enhance the servicescape.• Trained new employees to uphold store policies and sustain customer satisfaction.

Tampa, Fl

• Managed 12-day in-store events while overseeing and training employees to successfully run the events.• Implemented sales techniques to achieve sales requirements of a $600 daily minimum through new customer sales.• Ensured a superior customer experience by addressing customer concerns and resolving problems on the spot.• Demonstrated the ability to understand the client’s needs in order to effectively execute their campaigns.• Served as a role model for the team by conducting presentations on how to maximize results.• Conducted routine cycle counts to replenish inventories while minimizing excess.

Tampa, Fl

• Mentored the incoming freshman class in matters concerning the transition from high school to college.• Guided students in developing tentative academic plans to ensure the completion of all graduation requirements.

Master Of Business Administration - Mba

2019 Sykes College of Business Freshman Convocation Alumni Speaker - Selected as the 2019 Sykes College of Business Freshman Convocation.

Master Of Science In Marketing

Bachelor Of Science, International Business And Marketing

Activities and Societies: Beta Gamma Sigma International Honor Society, Gateways Peer Mentor, Director of New Member Education for Delta.

International Business

Study abroad program during the summer of 2014.