Marketing Specialist
Current• Assist in recruiting and sustaining a dynamic team of Andretti Ambassadors.• Creating marketing collateral (such as online newsletter and brochures)• Scheduled and coordinated social media posts, crafting engaging content and maximizing online presence for the brand.• Facilitated donation requests, meeting with guests and handling contributions to support community engagement and philanthropic efforts.• Orchestrated online newsletters using Constant Contact, keeping subscribers informed and engaged.• Maintained a weekly tracker, producing reviews, analytic reports, and marketing recaps to gauge performance and make data-driven decisions.• Managed the Street Team schedule, organizing promotional activities to boost brand awareness.• Tracked Discounted Code Vouchers from events to assess attendance and event effectiveness.• Ordered marketing collateral and explored new promotional items to support branding efforts.• Maintain and regularly update spreadsheets, databases, and inventory records with financial and marketing data.• Cultivated and maintained positive relationships with employees and vendors, fostering collaboration and smooth operations.