Prospect ambulatory surgery centers to secure sales of Advanced Orthopaedic Certification program to advance value based surgery options for Total Joint Replacement and Complex Spine procedures. Program aligns with BCBS Specialty Blue Distinction program and requires active submission of outcomes in a national registry to enhance awareness of quality and safety within the ambulatory surgery segment. Expand sales of accreditation to surgery centers, student health centers, and government health… Show more Prospect ambulatory surgery centers to secure sales of Advanced Orthopaedic Certification program to advance value based surgery options for Total Joint Replacement and Complex Spine procedures. Program aligns with BCBS Specialty Blue Distinction program and requires active submission of outcomes in a national registry to enhance awareness of quality and safety within the ambulatory surgery segment. Expand sales of accreditation to surgery centers, student health centers, and government health facilities.• Developed marketing plan and achieved enrollment of 60% of targeted clients for new certification program within 6 months and facilitated full certification for another 20% in year 1.• Created sales and marketing strategy, including targets, pricing, and value proposition for 3 market segments, resulting in 17% growth first year year. Show less

I connect and integrate healthcare providers, health plans, social service organizations with technology to extend and optimize resources efficiently and affordably while empowering vulnerable populations with products to enhance greater safety, independence, and quality of life within their own homes.Developed strategy, pricing model, and ROI tool to penetrate health plan payor segment, securing national contracts, earning $8 million in revenue, the largest sale in the history of this… Show more I connect and integrate healthcare providers, health plans, social service organizations with technology to extend and optimize resources efficiently and affordably while empowering vulnerable populations with products to enhance greater safety, independence, and quality of life within their own homes.Developed strategy, pricing model, and ROI tool to penetrate health plan payor segment, securing national contracts, earning $8 million in revenue, the largest sale in the history of this division.2017 Philips Achievement Award for exceeding Annual Sales Quota Show less

Consulting firm specializing in start-ups, launching new products and services, and developing market share within the Healthcare Industry.Created marketing and communication strategy, launch plan, and budget for physician group EPO to target and enroll self-insured employer groups with preventive screenings, healthy lifestyles, and general well-being programs.Implemented a new benefit design for a specialized employee benefit trust with a provider hospital organization (PHO)… Show more Consulting firm specializing in start-ups, launching new products and services, and developing market share within the Healthcare Industry.Created marketing and communication strategy, launch plan, and budget for physician group EPO to target and enroll self-insured employer groups with preventive screenings, healthy lifestyles, and general well-being programs.Implemented a new benefit design for a specialized employee benefit trust with a provider hospital organization (PHO) yielding practice growth and utilization for the PHO through the fiduciary development of marketing and communications that promoted benefits of medical homes and essential benefits.Launched a Medicaid Accountable Care Entity (ACE), creating a value proposition for network development, orientation for providers, extensive outreach materials for beneficiaries and compliance with state and federal requirements.Branded the quality improvement program for a PHO, advancing quality initiatives across the ACO, ACE, and commercial contracts to improve quality incentive revenues.Developed specialty pharmacy programs and value proposition to lead market expansion in Managed Care, Medicare, Medicaid, and Employer Groups.Conducted market research for a pharmaceutical company with a brand moving to generic to better position the product and create messaging more relevant to changing health care distribution.Led market development strategy for a new radiology benefit management company to access and penetrate Medicare Advantage plans.Contracted with pharmacy and medical directors of health plans to gain access to patients with rare, chronic, and genetic diseases for specialty pharmacies specializing in oncology, central nervous system, infectious diseases, inflammation and immune disorders. Show less

Developed strategy to penetrate medical device and diagnostic testing market in Africa to enhance access to healthcare and diagnosis of infectious diseases. Collaborated with life science companies to initiate research through traditional lab assays and advancing to molecular diagnostics when DNA mutations identified need for genetic testing. Other projects included pathology laboratories, blood testing and storing, disease diagnosis and genotyping.

Negotiated access, pricing, and contracts with channel partners and healthcare community, including GPOs, integrated hospital systems, long-term care organizations, and ambulatory surgical centers to meet forecasted revenue and profit targets of medical devices. Managed promotional programs, inventory, and chargebacks.

• Launched value proposition for pharmacy services with Pharmaceutical vendors, Health Plans, and Physician Networks by introducing and differentiating biological drug portfolio and pharmacy services.• Collaborated with pharmaceutical vendors to develop marketing and continuing education programs to develop relationships and increase sphere of influence among nurses and case managers.• Utilized clinical data to create economic value of specialty pharmacy over retail pharmacy.• Developed… Show more • Launched value proposition for pharmacy services with Pharmaceutical vendors, Health Plans, and Physician Networks by introducing and differentiating biological drug portfolio and pharmacy services.• Collaborated with pharmaceutical vendors to develop marketing and continuing education programs to develop relationships and increase sphere of influence among nurses and case managers.• Utilized clinical data to create economic value of specialty pharmacy over retail pharmacy.• Developed marketing strategy to launch new respiratory drug and benefits of specialty pharmacy services amid new HIPAA and healthcare regulations.• Instituted program and tools to facilitate assignment of benefits and favorable reimbursement rates to integrate physician offices with specialty pharmacy services. • Tracked and monitored flu season, physician prescriptions, reimbursement levels, and out of network status by health plan, region, and state, continually adjusting the strategy, message, and tactical plan.• Worked with pharmaceutical manufacturer to capture cost savings through avoidance of hospitalizations. Show less