Michelle Dahl Email & Phone Number

Private consultant/contractor providing a variety of creative solutions including, IT, marketing, communications, low voltage and electrical sales development for businesses.• Implement marketing strategies based on specific budget.• Winning and retaining clients.• Research and carefully study the competition of relative prospects.• Manage different projects assisting different process improvement initiatives.• Prepare best practices suggestions and training curriculum to implement by marketing team.

St. Petersburg, Fl

A strategic e-marketing, creative design and custom application development company that merges leading-edge communication technologies with traditional marketing to maximize company images and exposure.• Sought out new business opportunities, while strategically building, developing and fostering successful long-term client relationships.• Played active role in planning and idea generation for clients, providing strategic input and formulating innovative solutions.• Developed and monitored production timelines related to new business and agency materials.• Created and managed a model to track and execute clients’ assets and program.• Monitored clients’ business efforts on daily/weekly basis.

St. Petersburg, Fl

• Account leader and communications manager for over 40 clients.• Assisted in the development of marketing and advertising strategies, including gathering and analyzing information and managing projects, timelines and budgets.• Managed team of designers, programmers and marketing strategists.• Planned, organized, activated and controlled the day-to-day process, bringing a perspective to strategy development and the execution of partnership, sponsorship and promotional opportunities on behalf of clients.• Monitored clients’ business efforts on daily/weekly basis.• Provided ongoing reporting of results, implications and recommended action steps.• Assisted with the development and presentation of regular/quarterly/annual creative strategies and conduct strategic review sessions with marketing plans as appropriate.• Assisted in copywriting and development of business-critical marketing deliverables, including: proposals, marketing and sales collateral, sales and client presentations, white papers, press releases and corporate communications.

St. Petersburg, Fl

National multi-family electrical contracting company headquartered in St. Petersburg, FL with accumulative revenue exceeding $1 billion dollars. • Completed oversight of company-wide rebranding initiatives.• Elevated professionalism by bringing consistency to internal and external documentation, including proposals, scope of work and project documents.• Provided writing and editing support for all outbound communication including all promotional materials, forms, employee handbook, website and intranet content, press releases and the quarterly newsletter to support the company.• Created and maintained various communication tools, including printed publications, electronic communications, employee meetings and events, videos, and announcements throughout the organization and to customers. • Developed, managed, and maintained all online communication vehicles, including the website, intranet, Salesforce and online apparel store.• Organized monthly customer and employee appreciation events.• Lead project manager for the demolition and remodel of company’s 75,000 square foot headquarters.• Created marketing processes for internal and external teams.• Rolled out employee mission, vision and values campaign in 8 states and managed quarterly recognition program.• Developed new hire training program with executive team for field and office employees and lead new hire orientation for all office staff.• Worked with department managers on programs helping to showcase each team member’s contribution to the company’s growth.• Organized and managed company charity program, which raised over $300,000 in 2 years.• Consulted with C-level executives on communications issues.

St. Petersburg, Fl

• Managed construction projects totaling $20-million in contract value.• Planned and attended job start and status meetings with field staff and general contractors.• Reviewed contract documents and managed project take-offs.• Obtained and maintained electrical plans and plan revisions.• Purchased material by obtaining quotes and evaluating various vendors.• Managed change orders and requests for information (RFI).• Reviewed construction schedules for release dates, releasing material and following-up.

Mass Communications

Business Administration And Management, General

Desktop Publishing

Continuing Education Program

Event Planning

Continuing Education Program

Marketing & Public Relations

Continuing Education Program

Business Management