Michelle Do Email & Phone Number

Plano, Tx, Us

Armonk, New York, Ny, Us

- Increased seller productivity by 50% through the development of internal sales tools providing a single pane for territory planning, technical recommendations, and seamless Salesforce integration generating an additional $13 million in qualified pipeline- Boosted client engagement by equipping sellers with data-driven insights, allowing them to act as trusted technical consultants- Spearheaded cross-functional collaboration, aggregating financial data, product consumption metrics, and business insights into a unified system for sales, marketing, and product management teams- Developed a comprehensive forecasting model integrating complex subscription models, pay-as-you-go billing, and localized revenue timelines, which improved forecasting accuracy and enabled executives to make data-driven decisions- Analyze and deliver data-driven insights around budget, forecasting, product performance, campaign conversion metrics, new customer acquisition, life-time value, and defection

Armonk, New York, Ny, Us

- Designed and implemented go-to-market sales strategy and operations for Watson & Cloud Platform- Pioneered an end-to-end management system that improved business target tracking, identifying key levers to increase customer engagement and feed a more qualified pipeline

Armonk, New York, Ny, Us

- Built programs through the discover-try-buy cycle to optimize client experience through digital routes, including self-service and seller-assist- Implemented automation of granular reporting to improve qualified web-based engagement metrics through A/B testing

Armonk, New York, Ny, Us

- Managed a team of 13 individuals servicing existing customer base expansion through opportunity ownership and issue resolution- Established and nurtured a learning environment through targeted training programs for sales representatives, resulting in improved team performance and retention- Analyzed sales and retention trends, driving process improvements that enhanced both sales outcomes and customer satisfaction- Implemented Salesforce campaigns and provided meaningful reporting to optimize sales strategies and drive results

Armonk, New York, Ny, Us

- Achieved 166% quota attainment as the top seller in a 40+ person team by positioning as a technical consultant and ensuring customers received tailored solutions for business needs- Managed customer retention and growth through proactive relationship management, improving win rates and fostering long-term customer loyalty- Successfully onboarded new customers through a combination of inbound and outbound sales activities, contributing significantly to overall company sales goals

Mckinney, Tx, Us

- Research and design marketing content, primarily information graphics for clients in different industries- Plan and implement site plans for client websites through extensive keyword research and competitive analysis using SEMRush, AdWords, Open Site Explorer, Majestic SEO, Screaming Frog SEO Spider and manual tactics- Report and analyze SEO optimization performance through multiple tools such as: Google Analytics, WebMaster Tools, BrightLocal, Moz, MySEOTools- Perform complete SEO quality assurance procedures to ensure client websites are ready to launch- Analyze on-page and off-page strategy with a competent understanding of core SEO elements- Write content for blogs on current digital marketing trends- Upload content through multiple CMS platforms such as Drupal and WordPress- Create and manage social media accounts of many clients on multiple platforms using Facebook, Twitter, Google+, and HootSuite- Use of Adobe Photoshop & Illustrator to proof outsourced infographicsPast positions: Digital Marketing Intern