Volunteer position assisting with the continued fundraising and operations of Fisher House Wisconsin (FHW), a 501(C)3 dedicated to supporting the construction and operation of Fisher Houses across the state of Wisconsin. By helping to fund operational expenses, Fisher House Wisconsin ensures that families can stay close to their loved ones during critical, VA approved, medical treatments without financial burden. *Co-Chair Fundraising, Donor Relations and Marketing Committee. *Assist in various capacities with events, fundraising, development of biannual newsletter, website maintenance and analytics. *Lobby politicians to support the completion of a new Fisher House in Madison, Wisconsin. *In collaboration with the Board of Directors and officers, determine the FHW mission and vision, approve budgets and financial strategies, establish the public image and reputation of FHW, fiduciary duties to act in the FHW's best interests, strategic planning, and financial oversight.

Reporting to the firm’s Managing Partner & President (CEO), worked to strategically develop budgets and deploy marketing, communications, and business development initiatives, while measuring analytics and results. Working across multiple functional areas, directed all activities within the Marketing Department and managed marketing personnel and external creative and production relationships with Public Relations (PR) agency representatives, graphic designers, print coordinators, website designers and developers, videographers, office services personnel, event venue contacts and others. *Led all strategic marketing and communications efforts including internal and external PR initiatives, social media content, website design, development and design of collateral materials, email campaigns, advertisements, seminars, conferences, events and sponsorships, internal marketing training, business development coaching, vendor relations, event venue relations, charitable contributions and more. *Drafted and edited internal and external communications for the President and firm to include press releases, social media posts, news articles, PR pitches, award nominations, employee announcements and more. Collaborated with leadership team on employee facing communication campaigns. *Conducted competitive research and identified potential candidates for business collaboration in keeping with the firm’s overall strategic plan, to include successful coordination of referral relationship networking events. *Analyzed metrics of website and social media analytics to identify trending content, increased traffic and grew brand followers online. Increased social media LinkedIn engagement by 1,080 percent in 2022. *Directed firm’s award–winning branding campaign while launching new logo, collateral materials, and website, which received a Legal Marketing Association Award for Best Law Firm Website in the Midwest. The website led to profitable growth in online client inquiries.

Reporting to the Chief Operations Officer (COO), developed a strategic marketing plan to increase brand awareness and business development activities. Developed, managed, and tracked ROI of marketing budget and directed overall branding and integrated marketing and communication programs. Directly supervised internal marketing personnel and external service providers.* Spearheaded and managed the award–winning rebranding strategy of one of Wisconsin’s top law firms including redesigning its logo, collateral materials, and advertising campaign from start to finish in seven months. The campaign earned hundreds of accolades from clients and complete buy-in from senior management and shareholders. It was also recognized in the legal industry as the best in the Midwest, receiving two awards from the Legal Marketing Association in the categories of website and overall brand and collateral marketing materials.* Directed the development of numerous cost-effective, successful marketing initiatives to consistently position the firm’s brand in target markets. Initiatives included a variety of elements such as PR and advertising efforts, collateral materials development, research, strategic planning, SWOT analyses, business development efforts, and corporate sponsorships.* Directed all PR efforts for the firm, one which helped to increase website visitor traffic by 160 percent.

Reporting to the Chief Marketing Officer (CMO) of Q&B's 1500 member national law firm, successfully helped build the department’s reputation among partners, across multiple offices from Arizona to Florida, as an outstanding resource tool for business development and marketing by delivering first-class marketing services to attorneys.* Worked directly with the Milwaukee Office Managing Partner to facilitate greater visibility and brand awareness through thoughtful events and sponsorships, to include the Rembrandt Opening at the Milwaukee Art Museum for 600 guests and the complete coordination of a Q&B Client Appreciation Event during the week-long 2006 PGA Championship at Whistling Straits.* Helped to strengthen client relationship and increase firm revenue from a national transportation client by $1.75 million in one year by utilizing market research to identify the client’s legal needs, evaluate competitors’ strengths and weaknesses and showcase the firm’s competitive advantages.* Strategized with practice groups and firm leadership to increase attorney client development activities and revenue, raise brand awareness within targeted markets, foster effective teamwork and cross-sell services.* Increased media placements by 80 percent in one year through development of external public relations initiative, while also securing a feature story in US News & World Report.* Managed ongoing and immediate marketing needs such as requests for proposals, creation of marketing materials, press releases and media pitches, team building activities, and coordination of client seminars and events.* Provided marketing advice and updates on current initiatives and relevant budget information to firm leadership.* Worked closely with attorneys and other key leaders to identify current and emerging marketing opportunities, coordinated the development of targeted new business proposals, marketing research, marketing materials and presentations.

Noncommissioned officer responsible for duties, as assigned, to protect and serve the United States of America. Promoted to Noncommissioned Officer (E5) in three years as a Voice Interceptor – Arabic Linguist with a Top-Secret SCI Clearance.* Jointly responsible for the training, welfare, supervision, and management of a cross-disciplined intelligence team. Motivated team members to collaborate and compete, ensuring members were engaged in the goal of delivering intelligence to the National Security Agency. Team frequently outpaced competing intercepting intelligence units.* Responsible for gathering and analyzing classified information while utilizing advanced language skills. Stationed in Egypt, Georgia, Texas, California, and South Carolina during enlistment.* Based on exemplary service record selected to serve at the American Embassy in Cairo Defense Attaché Office as a Defense Attaché Liaison, directly responsible for interacting with host country military personnel. Also selected to serve in Bright Star ’95 – which at the time was the largest joint coalition exercise since Desert Storm.