Michelle Laque Johnson Email & Phone Number

Birmingham, Alabama Area

Work with EWTN's CEO and President to determine messaging and the most effective ways to communicate the Network's mission and events to the public. Highly skilled in maximizing the diverse contemporary communications media available, including video & conventional press releases, social media campaigns & advertising, publication of a weekly electronic newsletter & corporate blog, & outreach efforts, with an emphasis on the cultivation of excellent relationships with the press and the public… Show more Work with EWTN's CEO and President to determine messaging and the most effective ways to communicate the Network's mission and events to the public. Highly skilled in maximizing the diverse contemporary communications media available, including video & conventional press releases, social media campaigns & advertising, publication of a weekly electronic newsletter & corporate blog, & outreach efforts, with an emphasis on the cultivation of excellent relationships with the press and the public. +Routinely secure press placements for EWTN in broadcast & cable television, radio and print in every major outlet in the U.S. and abroad.+Anchor EWTN's on-air social media desk live from Birmingham, AL during the annual broadcast of the March for Life in Washington, D.C.+Promote Network's social media efforts on radio, interviewed actors and directors during premieres of “Woodlawn” and “Mom's Night Out,” and guested on two week-long television series on EWTN.+Determine content for many of EWTN's largest promotional pieces, including a revamped “Wings,” EWTN's weekly e-newsletter, which reaches almost 100,000 subscribers.+Staged a press event with EWTN's CEO and the Bishop of Birmingham after a series of tornadoes devastated Alabama. Directed filming of the event with disaster victims, which included handout of $150,000 worth of donated clothing. Filmed & photographed this event and scenes of EWTN employees cleaning up the debris, & secured musical rights to a song by a well-known music artist. Resulting music video helped the Bishop raise over $1 million for the Diocese's disaster relief fund.+Launched social media campaigns which grew EWTN's flagship Facebook page to 783,000 fans, 100% in the past two years. +Adept at use of live streaming, which reached more than 3,200 viewers during the Pope's visit to America.+Created Network's first Online Press Room. +Represent Network at community events & spearhead participation in annual Habitat for Humanity builds. Show less

Greater Philadelphia Area

Transformed sleepy diocesan paper into an award-winning newspaper covering social, cultural, lifestyle and religious issues of interest to Catholics. Reorganized and managed a team of 30 talented employees and managers of editorial, advertising, circulation and business departments, and built the paper's first graphic design team.+Revamped the paper, which received numerous awards, including “Overall Best Weekly” by the secular Philadelphia Press Association for the first time in its… Show more Transformed sleepy diocesan paper into an award-winning newspaper covering social, cultural, lifestyle and religious issues of interest to Catholics. Reorganized and managed a team of 30 talented employees and managers of editorial, advertising, circulation and business departments, and built the paper's first graphic design team.+Revamped the paper, which received numerous awards, including “Overall Best Weekly” by the secular Philadelphia Press Association for the first time in its history.+Created well-received special sections including a quarterly magazine for teens, which grew out of a workshop for high school juniors, and a Spanish section with content recommendations from newly-created board of prominent Hispanics.+Wrote an award-winning weekly column.+Served as a frequent guest on national and local radio (especially during fundraisers), and often spoke at large community events. Show less

Greater Philadelphia Area

At LRP, the Managing Editor is the top position on a publication. Responsible for innovations and improvements to editorial content, which made my publication number one in an extremely competitive market. +Innovations and improvements to editorial content transformed publication from an "also ran" to number one in the extremely competitive paid newsletter market.+As the first journalist to edit a publication in this company of lawyers, transformed newsletter's content & look, which led… Show more At LRP, the Managing Editor is the top position on a publication. Responsible for innovations and improvements to editorial content, which made my publication number one in an extremely competitive market. +Innovations and improvements to editorial content transformed publication from an "also ran" to number one in the extremely competitive paid newsletter market.+As the first journalist to edit a publication in this company of lawyers, transformed newsletter's content & look, which led to changes in the the company's other publications, including the introduction of focus groups.+Conducted internal workshops and seminars for journalists at company locations in West Palm Beach, Fla., Washington, D.C., and Horsham, Pa., on topics such as “How To Become an Expert While Never Missing a Deadline.” Videotaped workshops are still being used for training purposes.+Invited by the high-powered attorneys and business restructuring experts who subscribed to speak at conferences across the U.S. on media and business topics such as how to get press coverage and time management.+Each year, took groups of articles from newly created sections, such as "The Rainmakers," and turned them into best-selling books for the publisher. Show less

Greater New York City Area

As part of a nationally-recognized publication targeted at executives of the Fortune 500:+Wrote national and financial news and feature stories, which were frequently run on the front page.+Profiled companies, industries and their top executives for a front page section called “Leaders & Success."+Helped launch the Executive Update page for which I wrote news and feature stories of interest to my audience.

Bethlehem, Pennsylvania

Promoted to Business Editor after only a few months at the paper.+Member of a team of reporters given the state's highest journalism award for a series on the lack of fire code inspections in city schools. Recipient of numerous press awards for business and economic stories.+Beat included news and feature stories on businesses and labor unions, with special attention to Bethlehem Steel, as well as weekend feature pieces. +Also served as the paper's general assignment deadline… Show more Promoted to Business Editor after only a few months at the paper.+Member of a team of reporters given the state's highest journalism award for a series on the lack of fire code inspections in city schools. Recipient of numerous press awards for business and economic stories.+Beat included news and feature stories on businesses and labor unions, with special attention to Bethlehem Steel, as well as weekend feature pieces. +Also served as the paper's general assignment deadline reporter, edited the Saturday business section, and filled in at the city and copy desks. Show less

Msj, Journalism

Ms, Industrial/Organizational Psychology

B.A., English

Activities and Societies: Editor-in-chief, Damozel, the college's award-winning literary magazine